318. How One List-Building Ad Made $91K in Sales

318. How One List-Building Ad Made $91K in Sales

Author: Salome Schillack October 23, 2025 Duration: 13:21

What if one ad was all that stood between your struggling side hustle and a wildly profitable online course? 🚀

I'm sharing the 2017 launch that changed everything I thought I knew about Facebook ads. A course creator handed me a $7K budget (I nearly fell off my chair), and what happened next proved that when your marketing aligns with the right Meta ads strategy, magic happens. That single campaign turned $7K into $91,000 in sales with just one lead magnet and two email sequences.

This wasn't about fancy funnels or massive teams. It was proof that scaling your online course becomes predictable and repeatable when you crack the code on what actually makes ads profitable for course creators.

🔥 In This Episode:

  • The exact campaign structure that turned $7K into $91K in one month

  • Why technical ad skills alone won't make you money with Instagram ads

  • The formula for knowing if your funnel is ready to scale with Meta ads

  • How to move from "ads terrify me" to confidently generating profitable leads every day

✨ Stomach clench every time you think about ads? Stop letting fear keep you stuck! Scale with Ads makes your funnel profit-ready BEFORE you spend a dollar - so you'll know mathematically if your campaigns will work. Beta enrollment opens with 6 weeks live mentoring. Join at thelaunchlounge.com/join 💫

 

💚 💚 💚 

Salome

Get full show notes here

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For a decade, Salome Schillack operated behind the scenes, crafting the advertising campaigns that propelled many leading online course creators to success. Now, she’s pulling back the curtain in The Launch Lounge Podcast. This isn't about vague theory; it's a direct line to the precise online marketing, advertising, and business strategies that actually work for knowledge-based businesses. Each episode feels like a candid conversation in a trusted space, where Salome translates a complex landscape of digital promotion into actionable, practical advice you can apply immediately. You'll find that rare blend of hard-won tactical know-how and genuine inspiration, all aimed at building something profitable and sustainable. The goal is straightforward: to move your ideas from concept to a living, breathing enterprise. Tune in to this podcast for a clear-eyed, often fun, look at what it truly takes to construct a business around what you know, cutting through the noise to focus on what drives real growth and impact.
Author: Language: English Episodes: 100

The Launch Lounge Podcast
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