Rob Holmes co-founded ForgeNow to solve America's skilled trades shortage — producing apprentice-level HVAC, electrical, and plumbing technicians in just 6 weeks.
The average plumber in Texas is 54 years old. The average electrician is 60. Within 10 years, 50% of today's tradespeople will be on social security. And nobody's talking about it. Rob Holmes is. His answer is ForgeNow — a military-style trades training school in Dallas that runs a full-time, hands-on program Monday through Friday, 7 a.m. to 3:30 p.m., and graduates technicians ready to work at apprentice level in six weeks. Starting wage: $25 an hour. Graduation rate: 91% — versus 23% at community colleges.
Rob is the Co-Founder and President of ForgeNow. A West Point graduate and Army veteran, he built ForgeNow on one simple principle borrowed from the military: train how you fight. Over 1,700 graduates have been placed with 250+ employers across 39 states. ForgeNow is a Department of Defense SkillBridge partner and GI Bill-eligible program — and it's now developing specialized electrical training pipelines for the data center boom happening across Texas.
If you know a young person stuck in the gig economy, considering a trade, or trying to avoid $100K in student debt, this episode is the conversation they need to hear. Trades workers, workforce educators, contractors, and parents — this one's for you.
IN THIS EPISODE
(00:00) – Introduction: Andrew sets up the ForgeNow model — 6 weeks, $25/hour starting wage, and a 91% graduation rate — then welcomes co-founder Rob Holmes.
(01:34) – The 6-Week Military Training Model: Rob explains how ForgeNow borrowed the military's full-time, immersive, hands-on format to condense two years of on-the-job training into six weeks.
(05:26) – Why ForgeNow Exists: Two foundational assumptions — the bloom is off the rose for college, and legacy trade paths aren't keeping up with contractor demand — and why on-the-job training creates dangerous attrition risks.
(11:03) – 91% vs. 23%: How ForgeNow's short, intense format produces a 91% graduation rate compared to 23% at community colleges, and why the 9% who don't finish almost never fail academically.
(15:09) – Veterans, SkillBridge & Who Thrives: How ForgeNow became one of the largest DoD SkillBridge providers in the country, why 1,000 of 1,700 graduates have been military, and what qualities predict success for non-military candidates.
(24:01) – The Demographic Time Bomb: The average electrician in Texas is 60, 50% of tradespeople hit Social Security in 10 years, and 75% of contractors are for sale — why Rob says young people entering the trades now have no competition for 30 to 40 years, and why "get a trade first" is the best insurance policy anyone can carry.
Key Takeaways
ForgeNow's military-style training model produces apprentice-level technicians in 6 weeks by going full-time, Monday through Friday, 7 a.m. to 3:30 p.m. — the same format and discipline employers expect on day one.
ForgeNow graduates start at an average wage of $25 per hour ($50,000/year) and commonly earn raises at 6 and 12 months — compared to $12/hour for an untrained helper with no clear path forward.
50% of today's skilled tradespeople will be on social security within 10 years, and 75% of contractors are for sale — meaning young people who enter the trades now face almost no competition for the next 30 to 40 years.
The trades are AI-proof, debt-free, and portable — and Rob makes the case that getting a trade first is the best insurance policy a young person can carry, even if college is still in the plan.
About the Guest
Rob Holmes is the Co-Founder and President of ForgeNow, a trades training school headquartered in Dallas, Texas. A graduate of West Point and a U.S. Army veteran, Rob built ForgeNow on the belief that the military's model of full-time, immersive, hands-on training is the most effective way to launch a trades career. Since its first class in 2020, ForgeNow has trained over 1,700 graduates and placed them with more than 250 employers across 39 states.
ForgeNow offers 6-week programs in HVAC, electrical wiring, plumbing, and facilities maintenance. It is a Department of Defense SkillBridge partner and GI Bill-eligible program. Rob and his team are also developing specialized electrical training pipelines to meet explosive demand in the data center sector.
Keywords
skilled trades training, trade school, HVAC training, electrician training, plumbing training, trades workforce, apprenticeship, workforce development, vocational training, career change, trades career, Rob Holmes, ForgeNow, Forge Now, SkillBridge program, GI Bill trades, data center electrician, trades shortage, workforce gap, skilled trades jobs, facilities maintenance, military trades training
RESOURCE LINKS
Rob Holmes on LinkedIn: https://www.linkedin.com/in/rob-holmes-554953/
ForgeNow Website: https://forgenow.edu
DoD SkillBridge Program: https://skillbridge.osd.mil
SUPPORT THE SHOW
If you found value in this episode, please leave a review on Apple Podcasts and share it with someone who needs to hear it. Your support helps us keep telling the stories of the skilled trades.
