#207 How Marketing Assistants Fit into Business Operations with Ange Quinn

#207 How Marketing Assistants Fit into Business Operations with Ange Quinn

Author: Emily Reagan | Digital Marketing Mentor, Speaker May 14, 2024 Duration: 58:08

We’re talking about business operations versus marketing and where the two intersect. It's an area where I always felt weak coming from journalism and PR background. I've never really been in a big operational environment.

My guest is my friend Ange Quinn: operations expert, Clockwork Certified Partner, and owner of The Ops Builder. Her whole goal is to help business owners scale and hire the right people who will stay with them for the long haul. Whether you're just starting out or looking to refine your business model, this episode is packed with advice to help you build a business capable of running smoothly— even when you're not around.

Listen in to learn more about

  • why many business owners prioritize marketing over operations
  • how efficient operations can decrease expenses and significantly boost profits
  • team management and financial handling
  • avoiding the pitfalls of micromanagement through delegation and communication
  • Emily’s lead magnet gone rogue due to a lack of processes

I’ve known Ange a long time and she has been a business bestie in my back pocket. I really love how she encourages business owners to understand their numbers. Success is not just about revenue; it's about creating efficient systems that lead to sustainable growth. Tune in so you can bring this operational hat into the client work that you're doing right now.

 

Sponsored by Castmagic

Castmagic is for podcast hosts, video streamers, or long form content creators that want to get more mileage out of their content. This AI tool makes it easy to instantly turn your long form unstructured content into ready-to-use copy for shownotes, highlight clips, summaries, blogs, social posts, newsletters, and more. Sign up with my affiliate link here.

Links mentioned in the Show:


*my affiliate links

Connect with Ange


 

Connect with Emily:


 

3 ways we can work together: 

  1. Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here.
  2. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
  3. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

>>> Download my Top Ten Most Requested Digital Marketing Tasks & Services


Emily Reagan brings her experience as a digital marketing mentor and speaker directly into your headphones with The Marketing Freelancer: Unicorns Unite. This isn't about vague inspiration; it's a practical dialogue for those navigating the specific challenges of running a solo marketing business. Each episode digs into the real work of positioning your services, attracting clients who value your expertise, and establishing pricing that reflects the true impact of your work. You'll hear conversations focused on moving beyond the feast-or-famine cycle to create a sustainable, profitable practice. Emily operates from the belief that every skilled freelancer possesses a unique set of talents-their "unicorn" qualities-that form the foundation of a standout business. The discussions in this podcast are designed to help you identify and leverage those strengths with confidence. Whether the topic is refining a niche, improving client conversations, or streamlining operations, the aim is actionable insight. Tuning in means joining a community focused on elevating the craft of freelance marketing, not just as a side hustle, but as a primary, rewarding career. If you're building a business in marketing, entrepreneurship, or creative services, this series offers a direct line to strategies and mindsets that can help shape your path forward.
Author: Language: English Episodes: 100

The Marketing Freelancer: Unicorns Unite
Podcast Episodes
#232 Facebook Group Funnels with Michelle Vroom [not-audio_url] [/not-audio_url]

Duration: 59:48
Funnel Series #8Are your clients using Facebook groups to grow their businesses the right way? Many aren’t and they’re missing out on a powerful way to bring new leads into their world! Today, we’re talking about how Fac…
#231 AI Chatbots and Quiz Funnels with Josh Haynam [not-audio_url] [/not-audio_url]

Duration: 42:51
Funnel Series #7Quiz funnels have been one of the most profitable tools I’ve created for clients, and in this episode, we’re diving deep into their potential. Joining me is Josh Haynam, CEO and co-founder of Interact, a…
#229 Pitch Sequences with Allison Hardy [not-audio_url] [/not-audio_url]

Duration: 41:25
Funnel Series #5What the heck do we say when somebody submits a form? What do we need to email them back? If you remember my conversation with Jen Robbins earlier in the series (ep.226), we talked about how most business…
#227 How to Use Gated Content and Forms Strategically with Liz Coralli [not-audio_url] [/not-audio_url]

Duration: 59:21
Funnel Series #3We’re diving into two hot topics in the online business world: when to gate your content and how to make forms work for you. To help us nerd out, I’ve brought in Liz Coralli, the training manager at Activ…
#226 Marketing Funnel Strategy Essentials with Jenn Robbins [not-audio_url] [/not-audio_url]

Duration: 51:17
Funnel Series #2We’re diving into the three different types of funnels and how to know when your client is ready for one. I’ve brought on Jenn Robbins, a conversion copywriter with over 13 years of experience, who’s also…
#223 Virtual Assistant Services & Pricing Guides with Emily Reagan [not-audio_url] [/not-audio_url]

Duration: 29:25
UDMA School Open House: You're invited to a LIVE Open House for the Unicorn Digital Marketing Assistant School on October 8th at 12 PM est. This is your opportunity to explore everything my job training program has to of…