#212 Land Better Marketing Clients: The Science Behind Every Click, Buy, and Subscribe with Krystle Church

#212 Land Better Marketing Clients: The Science Behind Every Click, Buy, and Subscribe with Krystle Church

Author: Emily Reagan | Digital Marketing Mentor, Speaker June 18, 2024 Duration: 56:33

I’ve been in this online marketing world for a while but I had never heard of neurocopywriting before. In this episode, we’re talking about all the secrets to grabbing attention and landing those dream clients. We covered everything from the nitty-gritty of copywriting that converts to the psychology behind why people click, buy, and subscribe. 

My guest is Krystle Church a full-time world traveler, host of the Freedom Found Podcast, and CEO of the KC Copy Studio. She helps modern brands and ambitious entrepreneurs hit their stretch-goals with compelling, high-converting copywriting. Her KC Brand has served hundreds of clients + customers on a global scale through a blend of research-backed copywriting and business mentorship programs serving emerging to multi-6 figure copywriters.

Listen to learn more about

  • Structuring your copy to create urgency
  • Using AI in copywriting
  • The art of storytelling to connect with your audience
  • Top five tips for using neurocopywriting to make practical & actionable content
  • Using hyper-specific messaging

This is going to help you with the work that you do for your clients. The goal? No more boring, forgettable websites or cookie-cutter service guides. This is about standing out and showing off your unique sparkle, especially in today's competitive market.

 

Sponsored by Castmagic

Castmagic is for podcast hosts, video streamers, or long form content creators that want to get more mileage out of their content. This AI tool makes it easy to instantly turn your long form unstructured content into ready-to-use copy for shownotes, highlight clips, summaries, blogs, social posts, newsletters, and more. Sign up with my affiliate link here.

Links mentioned in the Show:

  • Krystle’s Copy Classroom newsletter: Ready for increased engagement and conversions from your website, social, and email list so you can grow your freelancer income? Sign up to get your copy audited by an experienced copywriter + read free, semi-weekly emails on what’s relevant + working in the world of conversion copywriting today. https://krystlechurch.com/copy-classroom 


Connect with Krystle:


Connect with Emily:


 

3 ways we can work together: 

  1. Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here.
  2. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
  3. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

  

>>> Download my Top Ten Most Requested Digital Marketing Tasks & Services 


Emily Reagan brings her experience as a digital marketing mentor and speaker directly into your headphones with The Marketing Freelancer: Unicorns Unite. This isn't about vague inspiration; it's a practical dialogue for those navigating the specific challenges of running a solo marketing business. Each episode digs into the real work of positioning your services, attracting clients who value your expertise, and establishing pricing that reflects the true impact of your work. You'll hear conversations focused on moving beyond the feast-or-famine cycle to create a sustainable, profitable practice. Emily operates from the belief that every skilled freelancer possesses a unique set of talents-their "unicorn" qualities-that form the foundation of a standout business. The discussions in this podcast are designed to help you identify and leverage those strengths with confidence. Whether the topic is refining a niche, improving client conversations, or streamlining operations, the aim is actionable insight. Tuning in means joining a community focused on elevating the craft of freelance marketing, not just as a side hustle, but as a primary, rewarding career. If you're building a business in marketing, entrepreneurship, or creative services, this series offers a direct line to strategies and mindsets that can help shape your path forward.
Author: Language: English Episodes: 100

The Marketing Freelancer: Unicorns Unite
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