#214 Kimberly Wirfs' Freelancer Story: From Childcare Provider to Online Business Manager

#214 Kimberly Wirfs' Freelancer Story: From Childcare Provider to Online Business Manager

Author: Emily Reagan | Digital Marketing Mentor, Speaker August 13, 2024 Duration: 56:08

FREE LIVE INFOSESSION: How to Become a Virtual Assistant. Tuesday Sept. 10 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to get started, need the building blocks, and want to know how to get your foot in the door, make sure you save a seat!  

 

I’m so excited to introduce one of my unicorns: Kimberly Wirfs. She’s a military spouse who found me inside my Digital Marketer’s Workgroup where she’s a very valued member. Kimberly was already juggling her clients and she decided to enroll in the Unicorn Digital Marketing Assistant School. It's pretty cool when somebody who's already doing the client work comes into UDMA and then they blossom even more. 

Kimberly is an Online Business Manager who started before the virtual assistant craze back in 2016. She brought her past experience as a childcare provider into this online world and started her service provider business called Moxy. Kimberly helps businesses with everyday activities whether it's social media, funnel building, or websites so they can get back to revenue-making activities. She serves small business owners who have been in business for at least 3 years and know the value of outsourcing.

Listen and learn as Kimberly talks about

  • Her journey with shifting job roles, increasing her earnings, and improving her work-life balance
  • the value of being in UDMA School and part of the supportive community inside the Digital Marketer’s Workgroup
  • practical advice on managing multiple clients & tasks effectively with the right tools
  • the challenges of imposter syndrome and strategies for building confidence and expanding her service offerings

You can just hear it– Kimberly loves people, she loves connecting, and she loves taking care of her clients. Tune in to hear how she harnessed her soft skills to make her an accomplished OBM.

 

Sponsored by the UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open Fall 2024. Get on the waitlist here!

 

Links mentioned in the Show:


Connect with Kimberly:


 

Connect with Emily:


 

3 ways we can work together: 

  1. Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here.
  2. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.
  3. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community

  

>>> Download my Top Ten Most Requested Digital Marketing Tasks & Services


Emily Reagan brings her experience as a digital marketing mentor and speaker directly into your headphones with The Marketing Freelancer: Unicorns Unite. This isn't about vague inspiration; it's a practical dialogue for those navigating the specific challenges of running a solo marketing business. Each episode digs into the real work of positioning your services, attracting clients who value your expertise, and establishing pricing that reflects the true impact of your work. You'll hear conversations focused on moving beyond the feast-or-famine cycle to create a sustainable, profitable practice. Emily operates from the belief that every skilled freelancer possesses a unique set of talents-their "unicorn" qualities-that form the foundation of a standout business. The discussions in this podcast are designed to help you identify and leverage those strengths with confidence. Whether the topic is refining a niche, improving client conversations, or streamlining operations, the aim is actionable insight. Tuning in means joining a community focused on elevating the craft of freelance marketing, not just as a side hustle, but as a primary, rewarding career. If you're building a business in marketing, entrepreneurship, or creative services, this series offers a direct line to strategies and mindsets that can help shape your path forward.
Author: Language: English Episodes: 100

The Marketing Freelancer: Unicorns Unite
Podcast Episodes
#232 Facebook Group Funnels with Michelle Vroom [not-audio_url] [/not-audio_url]

Duration: 59:48
Funnel Series #8Are your clients using Facebook groups to grow their businesses the right way? Many aren’t and they’re missing out on a powerful way to bring new leads into their world! Today, we’re talking about how Fac…
#231 AI Chatbots and Quiz Funnels with Josh Haynam [not-audio_url] [/not-audio_url]

Duration: 42:51
Funnel Series #7Quiz funnels have been one of the most profitable tools I’ve created for clients, and in this episode, we’re diving deep into their potential. Joining me is Josh Haynam, CEO and co-founder of Interact, a…
#229 Pitch Sequences with Allison Hardy [not-audio_url] [/not-audio_url]

Duration: 41:25
Funnel Series #5What the heck do we say when somebody submits a form? What do we need to email them back? If you remember my conversation with Jen Robbins earlier in the series (ep.226), we talked about how most business…
#227 How to Use Gated Content and Forms Strategically with Liz Coralli [not-audio_url] [/not-audio_url]

Duration: 59:21
Funnel Series #3We’re diving into two hot topics in the online business world: when to gate your content and how to make forms work for you. To help us nerd out, I’ve brought in Liz Coralli, the training manager at Activ…
#226 Marketing Funnel Strategy Essentials with Jenn Robbins [not-audio_url] [/not-audio_url]

Duration: 51:17
Funnel Series #2We’re diving into the three different types of funnels and how to know when your client is ready for one. I’ve brought on Jenn Robbins, a conversion copywriter with over 13 years of experience, who’s also…
#223 Virtual Assistant Services & Pricing Guides with Emily Reagan [not-audio_url] [/not-audio_url]

Duration: 29:25
UDMA School Open House: You're invited to a LIVE Open House for the Unicorn Digital Marketing Assistant School on October 8th at 12 PM est. This is your opportunity to explore everything my job training program has to of…