In this episode, we have Makarand Utpat, an award-winning book author, speaker, business advisor, and social entrepreneur. His expertise in different topics such as digital marketing and personal development is sought out by others who wanted to turn around crises or conflicts into opportunities. Today, Makarand will share his tips on starting your own online venture.
Starting your online venture
[3:34]
Many people are kind of struggling. They have a lot of aspirations, but sometimes they don't get the proper direction.
Know your hot buttons
[1:23]
Try to grow your niche, know your hot buttons. Identify any of the stuff you're excited about? What do you do, of course, that people come to you for a second opinion, recommendations, and suggestions.
Stop Second Guessing Yourself
[3:28]
Fear, self-doubt, procrastination, self-imposed limitations, fear of failure are all but natural. What separates successful people from ordinary people is that successful will tend to transcend beyond all this noise.
Get Started
[4:03]
Taking massive action is huge because action delivers clarity, action creates a creates clarity. Getting started is very important.
Investing
[4:47]
Investing in yourself investing in networking, investing in relationships. We have seen that in the real world and in an online world, people like to do business with people that they know like and trust.
[5:27]
Think about investing in training. So maybe it could be attending online course, or taking a leadership course, or taking a project management course, whatever your niche is, think about how you can advance yourself on a consistent basis.
Developing a system
[6:57]
Try to observe your activities, your tasks, and then try to find out what are some of the things that you do consistently. It will give you more breathing space.
Focus on your Customers.
[9:00]
You need to reverse engineer your whole business model by thinking in terms of the customers. Think about your target audience's pain points, challenges, frustrations, their likes, dislikes, and then try to come up with your content your approach that will satisfy their needs.
Developing Personal Brand
[9:58]
In today's economy, we think about job cuts, layoffs, technological advances, whatever that might be a lot of trends that are happening around us. And the only to distinguish is developing your own personal brand.
The Journey
[11:22]
Everyone's starting point is different. So don't compare yourself to their bucket term. Respect that doesn't bash simultaneously; enjoy your journey, understand your story, understand what excites you, and then find someone, some segment out there that will resonate with you.
