Why Blogging Is An Important Part Of Your Social Media Strategy?

Author: MAKARAND UTPAT May 21, 2021 Duration: 6:35

In this episode, we have Makarand Utpat, an award-winning book author, speaker, business advisor, and social entrepreneur. His expertise in different topics such as digital marketing and personal development is sought out by others who wanted to turn around crises or conflicts into opportunities. Today, Makarand discusses with us why blogging should be an important part of your social media marketing strategy.

Blogging

[0:29]

Blogging presents indispensable part of content marketing, which essentially allows you to capitalize and leverage the power of social media.

How does Blogging helps you?

[0:45]

Blog helps you include relevant keywords that can essentially help the users in whenever they're conducting the long tail search. Blog essentially helps you include those relevant keywords, while encouraging clients in Google search, engine friendly environment.

[1:50]

Blogging helps your digital marketing strategies by creating more pages to be indexed. You are adding the right keywords to help you out and your site and your credibility and persona at the end of the day.

[2:30]

Themes and blogs that are in sync with your social media goals and objectives will allow you to drive more traffic, increasing chances or the website customer conversion.

[3:16]

If you continue developing exciting content, it will allow you to create loyal relationships and create a genuine following, which will essentially help you convert those prospects into customers.

[3:57]

You could use your social media posts to pick a person to hook a prospect so that they can keep coming back to your website to your blogs.

[4:23]

They add value if you keep producing blogs. It's great, it's essential, it's active. And if you save regularly distributing through the leading social media networks, you will become a thinker.

The New Age of Influence

Hosted by MAKARAND UTPAT, The New Age of Influence is a conversation about what it really takes to stand out and lead in today's crowded landscape. Each episode digs into the practical and personal sides of building something that matters, whether that's a brand, a business, or a lasting reputation. You'll hear frank discussions on marketing, the psychology of branding, and the often-messy journeys through success and failure. Makarand draws from his own experiences and brings in a variety of voices through interviews, all focused on the core idea of personal excellence. The aim isn't just theoretical inspiration; it's about actionable shifts in mindset and method. Tuning into this podcast means engaging with ideas that challenge your current approach, encouraging you to refine how you operate. It's about developing the clarity and resilience to not only grow your influence but to use it meaningfully-to connect more authentically with your audience and create impact that translates into tangible progress for your work. This is for entrepreneurs and business thinkers ready to move beyond surface-level advice and invest in the deeper work required to move the needle.

Author: MAKARAND UTPAT Language: en-us Episodes: 100

Official website RSS