210: The YouTube Playbook for Course Creators (Featuring Tim Schmoyer)

210: The YouTube Playbook for Course Creators (Featuring Tim Schmoyer)

Author: Jacques Hopkins October 17, 2023 Duration: 1:04:07

In today's episode, we have a special guest, Tim Schmoyer, joining us to talk about "The YouTube Playbook for Course Creators." Tim, the founder of Video Creators, has a wealth of knowledge and experience in the YouTube space, and he is here to share his strategies and insights for turning your audience into a thriving community.

We'll delve into the three key buckets of community, discoverable, and sales, and explore how each plays a vital role in attracting new viewers, nurturing existing subscribers, and ultimately driving sales. Tim also shares his journey of selling Video Creators to vidIQ and how that experience inspired him to develop a new coaching program that combines technology, online material, and human coaches to create a powerful impact.

Throughout the episode, we'll touch on the importance of embracing interruptions, leveraging YouTube Shorts, and scaling coaching programs to reach a wider audience. We'll also uncover the secret to creating content that engages viewers and keeps them coming back for more.

So, whether you're a seasoned course creator or just starting out, this episode is packed with valuable insights and actionable tips to help you succeed on YouTube and create a thriving community around your courses. Get ready to take notes as we dive into "The YouTube Playbook for Course Creators" with Tim Schmoyer!


Jacques Hopkins hosts The Online Course Show, a space built for the specific challenges and opportunities faced by people who teach what they know. This isn't about vague inspiration; it's a practical exchange drawn from real experience. Jacques believes in going straight to the source, so conversations here are fueled by firsthand accounts of what actually moves the needle for an online education business. You'll hear from fellow creators and experts who break down everything from high-level strategic vision to the nitty-gritty processes that make a course run smoothly. Episodes dive into topics like marketing funnels, content strategy, and the operational details many gloss over. The dialogue is a two-way street, with Jacques regularly sharing his own observations and testing ideas within this entrepreneurial community. If you're creating, launching, or scaling an online course, this podcast serves as a continual workshop. It’s where abstract concepts meet actionable plans, all aimed at helping you build something that resonates and succeeds.
Author: Language: English Episodes: 100

The Online Course Show
Podcast Episodes
236: 6-Figures From a $47 Course (Featuring Logan Grimé) [not-audio_url] [/not-audio_url]

Duration: 1:07:49
In today’s episode, we're diving deep into the world of online courses with our special guest, Logan Grimé. Logan is a musician and songwriter who has generated over $140,000 in sales from a low-ticket, $47 course. We'll…
235: YouTube - What’s Working RIGHT NOW (Featuring Marley Jaxx) [not-audio_url] [/not-audio_url]

Duration: 1:02:53
Today we're diving deep into the latest strategies for succeeding on YouTube with our special guest, the amazing Marley Jaxx. Marley is a globally-recognized expert in video creation, YouTube growth and content strategy.…
230: $3 Million Per Year with Excel Courses (Featuring Leila Gharani) [not-audio_url] [/not-audio_url]

Duration: 55:16
In today’s episode, we dive deep into the world of Excel courses with none other than the phenomenal Leila Gharani. Leila has built an incredible online course empire, making over $3 million a year by teaching Microsoft…