219: 6 Million Courses Sold (Featuring John Bura)

219: 6 Million Courses Sold (Featuring John Bura)

Author: Jacques Hopkins February 20, 2024 Duration: 50:43

Today, I'm thrilled to introduce our special guest, John Bura. John is an entrepreneurial powerhouse who has sold an incredible 6 million courses. With experience that spans over a decade in the online course space, he's here to share his extraordinary journey from his early days on Udemy to now running a course empire from his own website.

John will reveal how he leverages platforms like Udemy and YouTube to market his tech-focused courses—from web development to blockchain—and how he's managed to keep his courses relevant in an industry that's constantly changing.

We'll learn about his transition from being a solo instructor to leading a team of up to 30 employees. We'll delve into the complex process of developing his custom LMS, Course Pro AI, and the challenges and freedoms that come with building your own system to host and manage courses.

Whether you're just starting out or you're a seasoned course creator, John's advice on innovation, persistence, and quality will surely inspire!

 

Watch the full episode on YouTubehttps://youtu.be/UG0NfaLmoig

 

John’s website: https://mammothinteractive.com/

 

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Jacques Hopkins hosts The Online Course Show, a space built for the specific challenges and opportunities faced by people who teach what they know. This isn't about vague inspiration; it's a practical exchange drawn from real experience. Jacques believes in going straight to the source, so conversations here are fueled by firsthand accounts of what actually moves the needle for an online education business. You'll hear from fellow creators and experts who break down everything from high-level strategic vision to the nitty-gritty processes that make a course run smoothly. Episodes dive into topics like marketing funnels, content strategy, and the operational details many gloss over. The dialogue is a two-way street, with Jacques regularly sharing his own observations and testing ideas within this entrepreneurial community. If you're creating, launching, or scaling an online course, this podcast serves as a continual workshop. It’s where abstract concepts meet actionable plans, all aimed at helping you build something that resonates and succeeds.
Author: Language: English Episodes: 100

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