The Balance of Passion and Business - With Libs Elliott

The Balance of Passion and Business - With Libs Elliott

Author: Sam Hunter November 26, 2025 Duration: 1:15:08

Episode 064

Libs and I fired up this conversation a few weeks before we hung out in person at the European Patchwork Meeting in September. She was just finishing up the work that she exhibited (what a WOW show) and we talked a lot about managing the balance between the art we make for the soul, and art we make for the biz.

I can tell you that after hanging out in person for a week, I’ve added Libs to my list of fave peeps in the biz. She is thoughtful and generous, and really cares about taking care of the community she has created (the Sew Squad!). I enjoy her perspectives on things (see also our bonus recording with Daisy Aschehoug from EPM!) and honestly can’t wait to have another good gab with her… right after we both hit some deadlines!

Show Notes

Website - https://libselliott.com/

Instagram - https://www.instagram.com/libselliott

YouTube - https://www.youtube.com/libselliott

Facebook - https://www.facebook.com/libselliott

Patreon - https://www.patreon.com/libselliott

Sneaky Dee’s Bar in Toronto, Canada - https://www.sneakydees.com/

Cliff’s PDX - https://www.cliffspdx.com/

Lib’s Textile Tour in Japan - https://kyotokimono.com/pages/trips-to-kyoto

Nancy McDonough - https://kyotokimono.com/pages/who-we-are

Sew Squad - https://sewsquad.libselliott.com/

European Patchwork Meeting - https://patchwork-europe.eu/en/home/

Luke Haynes - https://www.luke.art/

Zak Foster - https://www.zakfoster.com/

Productive Flourishing -

Start Finishing - https://www.productiveflourishing.com/p/start-finishing

Team Habits - https://www.productiveflourishing.com/p/team-habits

Heidi Parkes - https://www.heidiparkes.com/

Tara Faughnan - https://tarafaughnan.com/

QuiltCon - https://www.themodernquiltguild.com/quiltcon/quiltcon-home

Soak Wash - https://soakwash.com/

Jacqueline Sava - https://soakwash.com/blogs/soak-stories/soak-story-1

Andover Fabrics - https://www.andoverfabrics.com/

Libs Fabric Collections - https://www.andoverfabrics.com/SingleDesignerNew.php?Designer=Libs%20Elliott

Tula Pink - https://www.tulapink.com/

Alison Glass - https://alisonglass.com/

Juki TL-18 QVP - https://jukiquilting.com/products/haruka-tl-18qvp.html

Pfaff Passport - https://www.singer.com/products/pfaff-passport-2-0-sewing-machine?srsltid=AfmBOopr79ehdR__jUhybwXPK_qaO2AoyDcwS4nR6crultIls32aHa9A&variant=47703999086871

Pfaff expressions - https://www.singer.com/collections/all-pfaff-machines?srsltid=AfmBOopCnN1nVb7VdJN0s-TvVPtt9N2kp29_Xq_TzT3QtF_vQw3P6QQF

Daisy Ashehoug - https://daisyaschehoug.com/

How to Own a Revolutionary Craft Biz is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.



Get full access to How to Own a Revolutionary Craft Biz at www.revcraftbiz.com/subscribe

Sam Hunter has spent years running her own craft business, and in The Rev Craft Biz Podcast, she pulls up a chair with fellow quilters and makers to have the conversations they usually save for retreats or late-night texts. This isn't about abstract theory; it's the grounded, sometimes messy reality of turning a passion into a sustainable livelihood. Each episode feels like eavesdropping on a frank discussion between friends who understand the unique pressures of the creative marketplace. They dig into the practicalities of entrepreneurship-from pricing and production to marketing and mindset-while never losing sight of the art that started it all. You’ll hear honest stories about juggling creative work with administrative demands, strategies for avoiding burnout, and how to protect the time needed to actually make things. More than just business tips, this podcast explores how these individuals are actively working to reshape their corner of the craft industry into something more inclusive and supportive. For anyone who has ever felt alone at their sewing machine or workbench, wondering how to make it all work, Sam’s conversations offer camaraderie, actionable ideas, and a reminder that the path is always being stitched together one thread at a time. Tune in for a blend of solid business insight and genuine artistic community, all from voices who live this work every single day.
Author: Language: English Episodes: 75

The Rev Craft Biz Podcast
Podcast Episodes
Activism, Art, Craft, and Craftivism - With Betsy Greer [not-audio_url] [/not-audio_url]

Duration: 1:11:31
#053: Betsy Greer joins us to talk about the activism inherent in making art and craft. I’ve followed Betsy for several years and have always admired her consistent voice around how art can be used for activism (I happen…
Creating Community at the Quilt Shop - with Gael Boyd [not-audio_url] [/not-audio_url]

Duration: 1:11:23
#052 - Gael Boyd is the owner of Blue Bar Quilts in Middleton Wisconsin. We talk about quilt shops as important spaces, not just for learning quilting and supplying quilters, but also for creating community. I love this…
From Hobby to Business - with Sue Pelland [not-audio_url] [/not-audio_url]

Duration: 1:05:33
051 - Sue Pelland talks about her journey from teenage teacher to business owner.Show NotesWebsite - https://suepellanddesigns.com/Instagram - https://www.instagram.com/suepellanddesigns/Facebook - https://www.facebook.c…
Building a Community Around Personal Values - with Kitty Wilkin [not-audio_url] [/not-audio_url]

Duration: 1:04:52
#049 - Kitty Wilkin talks about building a community for her customers, and the challenges of marketing gently in a world of hard sells.Show NotesWebsite - https://nightquilter.com/Instagram - https://www.instagram.com/n…
Helping others create successful businesses - with Karen McTavish [not-audio_url] [/not-audio_url]

Duration: 1:15:40
#048 - Karen McTavish of long arm quilting fame shares the story of grabbing her courage and jumping into quilting for other people years ago, and what she does to help new long arm owners create profitable businesses.Sh…
Leveraging Your Best YOU For Your Business - With Maghan Haggerty [not-audio_url] [/not-audio_url]

Duration: 1:21:28
#046 - Maghan Haggerty, who is a Gallup Clifton Strengths coach, takes us through how to interpret any types of personality testing in order to leverage the best you for your best business, and she also points out that o…
Stitching the stories you have to tell - with Cath Janes [not-audio_url] [/not-audio_url]

Duration: 1:06:36
044 - Cath Janes talks about how she began stitching anatomical embroideries, and telling the stories of her medical trauma in art. A gentle heads up - we cover medical trauma, post partum depression, menopause, PTSD, an…