The deeper you go into psychic and energy work, the more sensitive you become, not less. If you're building a spiritual practice or just trying to understand why doing this work keeps leaving you wrecked, this episode is the one you didn't know you needed.
About This Episode Rachel White spent nearly two decades as a Senior Vice President at a global corporation, quietly doing tarot readings out of her Chicago apartment on weekends. Today she runs TOTEM Readings in Austin, TX, serves thousands of clients worldwide, and just published
The Business of Woo, a pragmatic field guide for anyone trying to build a legitimate, client-facing spiritual practice without the toxic positivity or the grift.
What makes Rachel's perspective genuinely rare is this: she doesn't just practice energy healing and psychic work at a high level... she spent 20 years in corporate strategy before doing it full time. The result is one of the sharpest, funniest, and most grounded conversations we've had about the intersection of psychic abilities, modern spirituality, and what it actually costs to build something real around both.
What You'll Hear in This Episode- Why developing your psychic abilities doesn't make you more protected over time. it makes you more permeable, and what that means for your daily life, your sleep, and your practice
- The single biggest mistake new practitioners make before they ever take a first paying client, and why your enthusiastic friends are not a market validation strategy
- Why the Business of Woo is a $38 billion industry that is actively maturing, and what that means for anyone with a spiritual side hustle right now
- The pricing framework Rachel uses with her own mentoring clients, including why charging too much is often a red flag, not a signal of quality
- What Rachel calls "the fake exorcism." A case study from her real practice that reveals exactly how fear-based manipulation works in the woo space, and how to spot it before it costs someone $10,000
- Why she tells herself out loud, several nights a week, that she will not leave her body in her sleep, and what that has to do with running a sustainable spiritual practice
- Why social media is structured more like a Ponzi scheme than a marketing channel, and what actually converts spiritual seekers into paying clients
- The one business move that outperforms Instagram, retreats, and online courses every single time
The Bottom Line If you've felt drained, overstimulated, or emotionally gutted after doing spiritual or energy work for others, you're not doing it wrong... you're doing it right, and nobody warned you what comes next. Rachel did the hard work of figuring that out over sixteen years so you don't have to start from scratch.
Listen, then tell us: Are you in the woo business, thinking about it, or just watching from a curious distance? Drop a comment or find us on social. We want to hear where you are on the path.
Rachel White is the founder of TOTEM Readings in Austin, Texas, and the author of The Business of Woo. Her Etsy shop, Totem Readings ATX, carries flower essence blends, oracle decks, and her new clothing collaboration.
Find her at
totemreadings.com.
Check out Rache's Clothing Collection with PUCK HCKY: https://puckhcky.com/collections/totemUse special promo code SKEPTIC26 and get 20% off all TOTEM Tarot Streetwear collection with PUCK HCKY.
Get her book on Amazon: 
