Ep. 324 - Human Element Series - It Cant Be About Me with Jay Izso

Ep. 324 - Human Element Series - It Cant Be About Me with Jay Izso

Author: Social-Engineer, LLC October 13, 2025 Duration: 46:52

Today we are joined by Jay Izso. Jay is a high-energy mindset and resilience coach, keynote speaker, bestselling author, and media personality. Known as "Coach Jay," he helps people shift their thinking, master their mindset, and unlock their potential in business and life. Drawing on his background in psychology and years of coaching leaders, entrepreneurs, and athletes, Jay blends humor, science, and real-world stories that resonate with audiences everywhere. As the host of A New Direction and Real Estate Right Now, he's built a reputation for engaging conversations that inspire action, growth, and results. [Oct 13, 2025]

 

00:00 - Intro

00:53 - Intro Links

-          Social-Engineer.com - http://www.social-engineer.com/

-          Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/

-          Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/

-          Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/

-          Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb

-          CLUTCH - http://www.pro-rock.com/

-          innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/                               

01:58 - Jay Izso Intro

02:48 - Lessons From the Farm

-          Book: Lessons From the Farm - Jay Izso

09:11 - Kindness as a Core Value

14:37 - MasterClass Ad

16:16 - The Electric Fence

23:24 - I'll Figure It Out

29:16 - Losing Your Ego

34:40 - The Gift of Servitude

37:07 - 100% Rule

38:14 - I Was Wrong

39:17 - Find Jay Izso Online

-          LinkedIn: https://www.linkedin.com/in/coach-jay/

40:14 - Book Recommendations

-          Human Hacking - Christopher Hadnagy

-          Iron-Sharpened Leadership - John L. Gronski

-          Success Mindsets - Ryan Gottfredson

-          The Creator Mindset - Nir Bashan

42:11 - Mentors

45:29 - Wrap Up & Outro

-          www.social-engineer.com

-          www.innocentlivesfoundation.org


At its core, The Social-Engineer Podcast examines the most complex system in any security equation: people. Hosted by the team at Social-Engineer, LLC, this series digs into the psychology, communication patterns, and inherent vulnerabilities that shape human interaction. Each episode moves beyond dry technical analysis to explore real-world stories and expert conversations that reveal how social engineers operate-the subtle cues, the persuasive language, and the manipulation of trust that can lead to a security breach. You’ll hear discussions that sit at the fascinating intersection of behavioral science and modern technology, dissecting everything from phishing attempts and pretexting to the non-verbal tells that can give us away. This isn't just about warning against threats; it's a deep dive into understanding why we make the decisions we do, both online and off. By unpacking the mechanics of influence and connection, the podcast provides listeners with a clearer lens to see their own daily interactions, ultimately fostering a more critical and aware mindset. Tune in for a thought-provoking blend of research and practical insight that makes the art of human hacking both comprehensible and compelling.
Author: Language: English Episodes: 100

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