You Are What People Say About You

You Are What People Say About You

Author: Reid Hoffman & Ben Casnocha August 11, 2022 Duration: 25:29
How do your friends and colleagues describe you? What would *they* say your top strengths and weaknesses are? The answers to these and other questions define your professional reputation—your own individual brand. But you shouldn’t leave things up to chance. You should be authentic and thoughtful about shaping how you are perceived.   On this episode of the Startup of You Podcast, Reid and Ben discuss how to construct your personal career brand and leverage it to fulfill your aspirations: choosing the right LinkedIn profile headline (Reid shares that he recently updated his!), asserting your value without bragging or distorting the truth, and supporting the brands of your allies.   Follow Reid Hoffman on LinkedIn: https://www.linkedin.com/in/reidhoffman/ Follow Ben Casnocha on LinkedIn: https://www.linkedin.com/in/bencasnocha/ Check out the Startup of You Website: https://www.startupofyou.com Please rate/review us on your favorite app – and be sure to follow or subscribe.   Thanks for listening.

Navigating a modern career often feels like building a company from the ground up, requiring constant adaptation and strategic thinking. That’s the core idea behind The Startup of You Podcast, where co-hosts Reid Hoffman, the founder of LinkedIn, and author Ben Casnocha, apply entrepreneurial frameworks to personal and professional growth. Instead of generic advice, each episode delves into the practical mechanics of managing your own trajectory. You’ll hear detailed discussions on how to intelligently pivot when your industry shifts, the art of cultivating a genuine and powerful network, and methods for calculating smart risks rather than simply taking leaps. Hoffman and Casnocha draw from their extensive experience in building and investing in companies, translating those high-stakes lessons into actionable tactics for anyone looking to achieve more ambitious goals. This isn't about quick fixes; it's a deep, ongoing conversation about treating your career with the same rigor and vision as a startup founder. Tune in for a podcast that functions as a regular strategy session, offering nuanced perspectives on turning your professional aspirations into a tangible, evolving reality.
Author: Language: English Episodes: 12

The Startup of You Podcast
Podcast Episodes
Welcome to The Startup of You Podcast [not-audio_url] [/not-audio_url]

Duration: 3:38
The Startup of You career strategy podcast, co-hosted by LinkedIn's founder Reid Hoffman and author Ben Casnocha, isn’t about cover letters or resumes. Instead, you will learn how to apply the best practices of Silicon V…