What Apple and Google’s AI Deal Means for Your Business (Podcast Episode 480)

What Apple and Google’s AI Deal Means for Your Business (Podcast Episode 480)

Author: Tim Peter January 16, 2026 Duration: 18:07

Apple just signed a billion-dollar deal to have Google’s AI power Siri and other AI experiences on its devices. This is a huge blow to OpenAI. It’s also fairly meaningful for your business too.

Why is that? What does the Apple/Google AI deal mean for your business?

In this episode of The Digital Reset Show with Tim Peter, Tim looks at:

  • Why the Apple/Google AI deal is another sign that gatekeepers gonna gate
  • What this deal means for OpenAI and ChatGPT
  • What the deal also means for your business
  • How you can be sure to succeed in the longer term no matter what happens with Apple, Google, OpenAI, and all the rest

Want to learn more? Here are the show notes for you.

What Google and Apple’s AI Deal Means for Your Business (Podcast Episode 480) — Headlines and Show Notes Show Notes and Links Buy the Book — Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech

Tim Peter has written a new book called Digital Reset: Driving Marketing Beyond Big Tech. You can learn more about it here on the site. Or buy your copy on Amazon.com today.

Past Appearances

Rutgers Business School MSDM Speaker: Series: a Conversation with Tim Peter, Author of "Digital Reset"

Free Downloads

We have some free downloads for you to help you navigate the current situation, which you can find right here:

Best of Thinks Out Loud

You can find our “Best of Thinks Out Loud” playlist on Spotify right here:

Subscribe to Thinks Out Loud

Tim Peter hosts Thinks Out Loud: E-commerce and Digital Strategy, a weekly conversation for anyone navigating the intersection of online commerce and broader business goals. Rather than just reporting on the latest trends, this podcast digs into the practical implications of digital change, examining how shifts in consumer behavior and technology directly influence management decisions and marketing plans. Each episode feels like a focused discussion, breaking down complex topics into actionable insights that can be applied whether you're leading a team, crafting a campaign, or developing your own professional skills. You'll hear thoughtful analysis on how digital strategy connects to core business education, moving beyond buzzwords to explore the real mechanics of growth and adaptation. For regular listeners, this podcast serves as a reliable source for context and clarity, helping to make sense of a fast-moving landscape. The tone is engaging and direct, prioritizing substance over hype while always tying e-commerce fundamentals back to sustainable business practice.
Author: Episodes: 20

Thinks Out Loud: E-commerce and Digital Strategy
Podcast Episodes
SEO vs. GEO: How to Show Up When AI is the Concierge (Episode 485) [not-audio_url] [/not-audio_url]

Duration: 20:29
There is a lot of mixed information out there regarding how to rank in the age of AI. In this episode of Digital Reset with Tim Peter, Tim cuts through the noise to explain the transition from traditional Search Engine O…