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Genexa is Clarifying Medicine Through Design Transformation: Healthcare Packaging

Genexa is Clarifying Medicine Through Design Transformation: Healthcare Packaging

Author: Packaging World, ProFood World, Healthcare Packaging, Mundo EXPO Pack July 17, 2026 Duration: 19:42
Through the Line: Packaging and Processing
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How can packaging ease product navigation in high stress moments? The clean medicine brand Genexa recently underwent a significant packaging redesign to assist parents in making fast, informed decisions during stressful health crises. By replacing child-friendly illustrations with a symptom-based color-coding system, the company shifted its visual focus toward the adult purchaser while improving shelf navigation. The new design utilizes strategic white space and bold messaging to highli...

Through the Line: Packaging and Processing is a podcast from Packaging World, ProFood World, Healthcare Packaging, Mundo EXPO Pack that explores innovations and information across the packaging and processing landscape. Each episode connects topics impacting consumer packaged goods and healthcare packaging with the latest technologies in food processing operations. Listen episodes for insights on current trends, practical strategies, and the developments shaping packaging and processing today. Whether you work in packaging, processing, or related careers, you can expect timely discussion of what is changing now and what it means for how products are packaged, produced, and brought to market.
Author: Language: en-us Episodes: 50

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Through the Line: Packaging and Processing
Podcast Episodes
Griffith Foods Demonstrates Robots with a Human Touch: ProFood World [not-audio_url] [/not-audio_url]

Duration: 13:49
How can food processors balance automation adoption with workforce retention and morale? In its modern plant in the Antioquia area of Colombia, the global food producer integrates collaborative robotics to boost producti…
Highlights from 2026 Packaging Recycling Summit: Packaging World [not-audio_url] [/not-audio_url]

Duration: 37:40
What were some of the biggest takeaways from the summit? Senior Editor, Anne Marie Mohan, sits down with representatives from Google, Nestlé, Kenvue, and Just Born Quality Confections to discuss paperization, sustainable…
Maintenance as a Strategic Advantage: ProFood World [not-audio_url] [/not-audio_url]

Duration: 22:31
How does proactive and predictive maintenance practices help food processors do more with less? Maintenance is often viewed as a necessary cost, an unavoidable overhead to keep production moving. But in times of economic…
Flexible Equipment and Modular Line Design: ProFood World [not-audio_url] [/not-audio_url]

Duration: 21:20
What does it really mean to design for change in food and beverage processing? Disciplined process design, sanitation strategy, and modular thinking can enable frequent changeovers without sacrificing stability. But, the…

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