Today's Consumer Behavior 🙋‍♂️ What has changed in consumer purchasing behaviour in the past months?

Today's Consumer Behavior 🙋‍♂️ What has changed in consumer purchasing behaviour in the past months?

Author: Greg Allan: Business Podcast For Construction and Trade Entrepreneurs September 14, 2023 Duration: 26:17

Today, we're diving into the ever-changing world of trade businesses. We're joined by David Moore from Club CLIPSAL, and it's an exciting discussion ahead.

The pandemic reshaped the industry and consumer behavior. We've gathered data to help you understand these shifts, opening up new opportunities.

Rising costs of living are a concern for 88% of consumers. As a trade business owner, you can address this by offering energy-efficient solutions. Be the trusted advisor, understand your customers' needs, and tailor your services to provide solutions they genuinely want.

The digital journey is here to stay. Customers are more online-savvy, and your online presence matters. Maximise your digital shopfront with strong social proof and marketing.

Don't rely solely on word of mouth; actively market your services. Email and SMS your customers to nurture long-term relationships.

Be proactive in generating more revenue from existing customers. Offer additional services that enhance their experience and save them money in the long run.

The trade industry remains optimistic despite challenges. By staying informed, adapting to consumer needs, and being a trusted advisor, you can thrive in this evolving landscape.

Join us on the Tradies Success Podcast to explore these opportunities and more. It's time to elevate your trade business and make a positive impact on your customers' lives.


Running a trade business often means juggling a dozen jobs at once, trying to keep clients happy while the paperwork piles up and your own time vanishes. It’s a specific kind of pressure that generic business advice just doesn’t address. That’s exactly where the Tradies Success Podcast comes in. Hosted by Greg Allan, this series cuts straight to the chase for electricians, plumbers, builders, and specialists in every field from concreting to metal fabrication. Each episode moves beyond theory, focusing on the tangible steps you can take to build a more profitable and sustainable operation. You’ll hear from fellow tradespeople who have been in your boots, sharing their real-world stories about what actually worked to increase their margins and reclaim their weekends. The conversations delve into practical tools for pricing, systems, client management, and mindset-all framed for the unique rhythms and challenges of a hands-on trade. If you’re aiming for growth without the constant grind, this podcast serves as a direct line to actionable strategies and honest talk about building a business that works for you, not the other way around. It’s a resource created specifically for construction and trade entrepreneurs who are ready to translate their skill into lasting success.
Author: Language: English Episodes: 100

Tradies Success Podcast | Business Growth for Electricians, Plumbers, Builders & All Tradies
Podcast Episodes
Why Some Members Crush It and Others Get Stuck [not-audio_url] [/not-audio_url]

Duration: 21:45
This might be one of the most important videos I’ve made for the Academy.I’ve been talking to both sides:✅ Members scaling fast (from $250K to $3M+ and even $11M+)❌ And members who’ve cancelled because they’re “too busy”…
The No BS Scaling Framework 2025 [not-audio_url] [/not-audio_url]

Duration: 37:37
In this session, Greg Allan breaks down the Scaling Framework—a simple but powerful way to understand the ups and downs of growth in your trade business. If you’ve ever felt stuck in a cycle of “busy → hire hesitation →…
$700K to $11.5M in 3 Years [not-audio_url] [/not-audio_url]

Duration: 1:04:23
From $700K to over $11 million — Ben Doran’s journey is one of the biggest success stories inside the Academy.In this third sit-down with Greg, Ben shares the raw truth about what it takes to scale fast, build a strong t…
Managing Billable Hours in a Growing Business [not-audio_url] [/not-audio_url]

Duration: 28:24
This week on the podcast, Jack chats with our accountancy coach, Chantel, about the financial foundations every trade business owner needs to understand. They dive into the importance of knowing your true costs, managing…
Trade Business Secrets - Customer Curiosity with Coach Leanne [not-audio_url] [/not-audio_url]

Duration: 46:11
In this week's episode, Greg and Tradies Success Coach Leanne explore: the importance of understanding the customer journey in business Leanne's professional background and journey into coaching the common challenges fac…
Managing Staff | Dean Streator | G&D Electrical Services [not-audio_url] [/not-audio_url]

Duration: 37:51
This week on the podcast, Dean Streater from G&D Electrical Services joins Greg to discuss the challenges faced in the electrical services business, particularly focusing on transitioning from traditional methods to mode…
How to Manage a Trade Business with Coach Jamie [not-audio_url] [/not-audio_url]

Duration: 38:41
Jamie Mushin, TSA coach and specialist in people management, joins us this week on the podcast. He and Greg delve into the intricacies of team management, focusing on the challenges of navigating change, the importance o…
How I Grew My Electrical Business & Got 220 5 Star Reviews [not-audio_url] [/not-audio_url]

Duration: 43:02
In this week's episode of the Tradies Success Podcast Nathaniel Whitelock from Whitelock Electrical discusses the challenges of transitioning from a sole trader to a business owner, emphasising the importance of letting…