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MSP Marketing: Personal Branding with Lisa Shorr (EP 784)

Author: Marvin Bee March 8, 2025 Duration: 41:55

Podcast episode

Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs)

Technology Business Entrepreneurship News

Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs) by Marvin Bee is where managed service providers and IT professionals come for straight, practical guidance. This podcast dives into the real-world challenges of running and growing an IT services business - from pricing and packaging to sales, operations, and client management. Each episode features conversations with seasoned IT pros who share hard-earned lessons, proven strategies, and honest stories from the field. Whether youre just starting your MSP or looking to streamline and scale, youll find actionable tips you can apply right away. Listen episodes to stay ahead of industry trends, avoid common pitfalls, and sharpen both your technical and business skills. This podcast is your ongoing companion for building a stronger, smarter, and more profitable IT business in a fast-changing tech landscape.

Ready to transform your MSP by focusing on more than just tech? This week, Uncle Marv chats with Lisa Shorr, a branding expert and MSP owner, about the power of personal and corporate branding. Lisa shares how a painful client firing led her to discover the critical role of soft skills and intentional communication in client retention and business growth. It's time to stop viewing your MSP as just a vendor and start acting as a trusted advisor!

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