Sunday Nice Things: Women's Work

Sunday Nice Things: Women's Work

Author: Jo Piazza September 21, 2025 Duration: 50:12
Today we are revisting the second ever episode of UTI! Mom influencing is a multi-billion dollar industry. How the hell did we get here? How did influencing become a job? Why doesn’t Wikipedia mention mom bloggers in their history of women and what does the 19th Century economic philosopher Thorstein Veblen have to do with why we are so enchanted by people who seem wealthier than we are. Consider this your history lesson of women influencing other women to attempt to lead more perfect lives. We start in 1896 with the creation of Vogue, wonder if Lucille Ball was actually the first mom influencer, and scroll all the way to the the beautiful mess of the early Mom Internet. Moms have been commodified since the beginning of moms, the only difference now is who is making the goddamn money. And if past is prologue, will answering all these questions help Jo figure out how to become the influencer of her dreams? Learn more about your ad choices. Visit podcastchoices.com/adchoices

In Under the Influence with Jo Piazza, journalist and mother Jo Piazza pulls back the curtain on the multi-billion dollar world of social media influence. This isn't just another show about viral trends; it's a critical exploration of the aspirational marketing that haunts our feeds, where perfectly posed lives in spotless homes mask a complex economy. Jo examines how this ecosystem fundamentally reshapes our culture, our families, and our personal sense of self, especially for parents and kids navigating this curated reality. Each episode of this podcast digs into the forces that brought us here, asking what it means to live, parent, and consume under this constant, monetized influence. You'll hear specific stories and analysis that connect the dots between the content we scroll past and the larger societal machinery at work. The conversation naturally extends beyond the screen to question the real-world impact on our journals, our relationships, and our understanding of value. Under the Influence with Jo Piazza provides the context often missing from the comments section, offering a necessary perspective for anyone who has ever scrolled and wondered about the true cost of that airbrushed perfection.
Author: Language: en-us Episodes: 100

Under the Influence with Jo Piazza
Podcast Episodes
Sunday Nice Things: Family Money [not-audio_url] [/not-audio_url]

Duration: 31:27
So excited to drop Family Money from Babylist into your feed! Having a baby comes with real money questions, no matter where you're starting from. Welcome to Family Money, a new podcast from Babylist, because it shouldn'…
Royals Were the Original Reality Television Stars [not-audio_url] [/not-audio_url]

Duration: 44:55
Before there were influencers, there were royals. For centuries, the British royal family has provided the world with fashion trends, family feuds, public scandals, doomed romances, and enough gossip to fuel generations…
What Killed the Girl Power Movement? [not-audio_url] [/not-audio_url]

Duration: 43:34
The greatest scam of the last 20 years is that women were told if we just worked harder, leaned in more, woke up at 5:00 AM, negotiated better, practiced enough gratitude, optimized ourselves hard enough, and girlbossed…
The Burnout Beneath Ambition [not-audio_url] [/not-audio_url]

Duration: 35:54
Why does success still feel so empty for so many women? Executive coach Brooke Taylor says the answer is something she calls “the success wound”: the pain that comes from tying our self-worth to achievement, productivity…
We Need to Talk About Spencer Pratt [not-audio_url] [/not-audio_url]

Duration: 47:04
Years ago, Spencer Pratt was dismissed as a fame-hungry reality TV idiot with frosted facial hair and a crystal obsession. But looking back? He may have understood modern media better than almost anyone else on televisio…
What to Read After Yesteryear and the History of Tradwives [not-audio_url] [/not-audio_url]

Duration: 48:48
If you loved Yesteryear — or absolutely hated it — a lot of you have been asking the same question: what should I read next? This week on Under the Influence, we’re diving into the ultimate post-Yesteryear reading list,…
Pregnancy in the Age of Social Media [not-audio_url] [/not-audio_url]

Duration: 38:43
Social media has changed pregnancy in a big way. Between picture-perfect bumps, “effortless” births and endless advice, it’s easy to feel like you’re not measuring up. But it’s also made space for more honest and authent…
Why Does the World Hate Ambitious Women? [not-audio_url] [/not-audio_url]

Duration: 40:54
There's a very specific kind of rage that comes from realizing that the rules were rigged against you the entire time. As women, we were told that we could have ambition, careers, power, money, independence, all of the t…
A Sneak Peek of THE PARISIAN HEIST [not-audio_url] [/not-audio_url]

Duration: 16:29
Happy weekend! Here's a sneak peek of the first chapter of Jo van Gogh's story in The Parisian Heist. Just in case you needed a little taste before getting your orders in. In the past timeline of this book we are telling…