YoStella: Build a Better Business - Inspiration for Improving Your Brand, Marketing & People

YoStella: Build a Better Business - Inspiration for Improving Your Brand, Marketing & People

Author: StellaPop Language: English Episodes: 50
There's a famous, raw cry for connection in that iconic scene from A Streetcar Named Desire, a call that echoes in a different way within the business world. YoStella: Build a Better Business-Inspiration for Improving Your Brand, Marketing & People is that call to your own venture's potential. Hosted by StellaPop, this podcast moves beyond the noise of generic advice to offer tangible inspiration for the foundational elements of your work. You'll hear discussions that feel like focused conversations, delving into the practicalities of shaping a brand that resonates, crafting marketing that feels human, and building teams that are genuinely engaged. It’s for those who believe a business is more than a bottom line-it's a living entity made of ideas, relationships, and communication. Each episode aims to provide a thoughtful perspective, whether you're refining your message, connecting with a community, or leading people with purpose. Tune in to find the clarity and creative spark to call out for a better version of your own work and actually build it.
Episodes
What If Employees Got The Same UX As Customers [not-audio_url] [/not-audio_url]

Duration: 21:22
Send us Fan Mail Most companies will spend millions to shave a second off an online checkout. Then they ask their own people to burn hours wrestling with expense software, clunky databases, and unclear goals. That mismat…
You Can Train Your Brain To Turn Stage Fear Into Energy [not-audio_url] [/not-audio_url]

Duration: 19:39
Send us Fan Mail The walk to the front of the room can feel like a survival test, even when it’s just a meeting or a keynote. We break down why public speaking anxiety hits so hard, then show how to turn that same adrena…
How Federal Agencies Use Memes To Deliver Real Public Service [not-audio_url] [/not-audio_url]

Duration: 20:50
Send us Fan Mail You’re scrolling past vacation photos and brand memes when the IRS shows up cracking a joke about FOMO. A decade ago, that kind of moment sparked outrage. Now it can be a smarter way to get critical tax…
Stop Waiting And Start Engineering Referrals [not-audio_url] [/not-audio_url]

Duration: 20:08
Send us Fan Mail You can have clients who rave about you and still end up with a dry pipeline. The missing piece usually isn’t talent or results. It’s the behavioral psychology of referrals, and the friction you accident…
Taping Over The Check Engine Light With Caffeine is Killing You [not-audio_url] [/not-audio_url]

Duration: 18:42
Send us Fan Mail The 3 PM slump feels like a character flaw until you look at the plumbing. When we sit for hours, blood flow slows, oxygen pools in the lower body, and the brain region we rely on for focus and decision-…
Stop Chasing Magic Beans And Start Feeding The Goose [not-audio_url] [/not-audio_url]

Duration: 21:05
Send us Fan Mail Magic-bean success is a comforting story, but it’s a terrible business plan. We take the logic of Jack And The Beanstalk and rebuild it as a real-world framework for sustainable growth, where “golden egg…
Three Out Of Four Employers Cannot Fill Roles [not-audio_url] [/not-audio_url]

Duration: 19:11
Send us Fan Mail Seventy-five out of a hundred CEOs walk into a room and most of them are losing sleep for the same reason: their companies are stalled, not from weak demand or supply chain shocks, but because they can’t…
Why America Is Converting Office Space And What Work Becomes Next [not-audio_url] [/not-audio_url]

Duration: 18:19
Send us Fan Mail Skyscrapers are coming down, and it’s not because cities are “overbuilding.” We’re watching a real-time demolition of the old nine-to-five operating system as commercial real estate starts removing more…
Speeding Culture: Are You Evolving Or Just Hoping To? [not-audio_url] [/not-audio_url]

Duration: 18:54
Send us Fan Mail Your business might not be “behind” because your team is lazy or your tools are outdated. It might be behind because it’s built like a machine in a world that behaves like a living ecosystem. We dig into…
Squirrel Time Is Not The Enemy If You Learn To Control It [not-audio_url] [/not-audio_url]

Duration: 23:38
Send us Fan Mail You sit down to send a three-sentence email and somehow end up 30 minutes deep in pings, file tweaks, and hallway debate. That spiral is not a character flaw, it’s a systems problem. We call it “squirrel…