William Prince: The Resonant Voice of Canadian Folk
William Prince is a Juno Award-winning singer-songwriter from Peguis First Nation in Manitoba, Canada, celebrated for his profound baritone and introspective folk and country narratives. His 2020 album, Gospel First Nation, earned critical acclaim and a Juno Award for Contemporary Roots Album of the Year, solidifying his place as a leading voice in modern roots music.
Early career
Born in 1985, William Prince grew up immersed in music within his community, heavily influenced by his father’s gospel singing and the country records played at home. He began writing and performing his own material, self-releasing his debut album, Earthly Days, in 2015 on his own imprint, which quickly garnered attention for its lyrical depth and sparse, elegant arrangements.
Breakthrough
Prince's national breakthrough arrived in 2017 with the release of his sophomore album, Earthly Days, on the respected indie label Glassnote Records. The album's lead single, "Breathless," became a staple on Canadian radio, winning the Juno Award for Contemporary Roots Album of the Year and introducing his music to a much wider, international audience.
Key tracks
Breathless — This Juno-winning single became his signature song, a haunting ballad of devotion that dominated Canadian folk and adult contemporary charts.
The Gun — A powerful story-song from his debut that showcases his masterful, character-driven songwriting and established his early fanbase.
Always Have What We Had — A standout from Gospel First Nation that highlights his ability to blend personal reflection with universal themes of love and loss.
Easier and Harder — This track demonstrates Prince's skill at crafting memorable melodies within the folk-country tradition, earning consistent radio play.
Following his breakthrough, William Prince continued to build his catalog with 2020's Gospel First Nation and 2023's Stand in the Joy, collaborating with artists like Serena Ryder. His music maintains a consistent presence on Canadian charts, resonating with fans of authentic, story-centered songwriting. His work ethic and compelling live performances have made him a fixture on the North American and European touring circuit. Artists exploring similar territories of heartfelt, narrative-driven folk and country include Leif Vollebekk, a fellow Canadian known for his poetic lyricism and atmospheric sound. Allison Russell shares a deep commitment to storytelling that bridges folk, roots, and personal history. The music of Colter Wall appeals to those who admire Prince's rich baritone and traditional country-folk foundations, while The Dead South offers a more raucous, string-band driven take on modern Canadian roots music.
William Prince's catalog receives regular airplay across a network of adult contemporary, folk, and roots-oriented radio stations, including public broadcasters and independent music channels. His songs are staples on programs dedicated to singer-songwriters and contemporary Canadian music, connecting with listeners who value lyrical substance.
You can hear the resonant folk and country music of William Prince on radio stations featured right here on onairium.com. Discover his growing discography and timeless songwriting through our curated selection of stations that champion authentic roots artists.
