59. LinkedIn referral hacking with Annabel Fay

59. LinkedIn referral hacking with Annabel Fay

Author: Louise Shanahan May 20, 2022 Duration: 15:31

If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!

When SaaS writer and content consultant Annabel Fay lost almost all of her clients overnight at the start of the pandemic, she wrote to 200 of her LinkedIn contacts and asked for a favour... 

On this episode, Annabel shares her steb-by-step approach to LinkedIn referral hacking and how it might help you grow your freelance business:

  • How to decide who to contact (it may not be your actual target)
  • What to say in your initial message (and what not to say)
  • How to keep track of hundreds of responses and conversations
  • Should you offer a referral fee to people who put in a good word?

Connect with Annabel on LinkedIn: Annabel Fay

Say hi to Louise:

Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.

LinkedIn: Louise Shanahan
Twitter: @LouiseShanahan_
Website: thecopyprescription.com


Ever feel like building a business for yourself is a full-time job in itself, before you’ve even landed a client? 15 Minute Freelancer cuts through the overwhelm with manageable, actionable advice designed to fit around a busy schedule. Hosted by freelance health copywriter Louise Shanahan, each episode draws directly from her own journey and the real, sometimes messy, realities of working for yourself. You’ll hear honest behind-the-scenes stories about pricing, difficult clients, and finding focus, alongside straightforward strategies for the nuts and bolts of running a sustainable operation. The aim is to move beyond generic hustle-culture advice and focus on what actually works, helping you shape a freelance career that supports the life you want, not one that consumes it. This isn't about theory; it's about practical steps you can implement almost immediately. Tune in for a candid, snack-sized conversation that feels more like a chat with a knowledgeable friend than a business lecture. Whether you're just considering the leap or are years into your freelance path, this podcast offers a refreshingly realistic perspective on entrepreneurship.
Author: Language: en-gb Episodes: 93

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