78. Freelancing in a recession (6 tips)

78. Freelancing in a recession (6 tips)

Author: Louise Shanahan September 30, 2022 Duration: 13:35

Are you worried about what the current economic situation might mean for your business? If so, please know you are not alone. 

In this solo episode, I share the questions I'm considering to prepare my freelance business for economic disruption, including:

  • How is the downturn affecting my niche?
  • Should I change my services?
  • Should I raise or lower my rates?
  • How can I bring in more work if needed?
  • How can I make my business more financially resilient?
  • What are the potential upsides of an economic downturn for freelancers?

Our financial situations and businesses may be different (I'm not a financial advisor and this isn't financial advice), but hopefully this will spark some ideas to consider for yourself. 

Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com

Find out more:
Episode 54: Make yourself ridiculously referrable
Episode 21: Stress-free accounting with Martin Brooks

Want to feature in my Ask Me Anything episode? Record your question here: memo.fm/15/

Say hi to Louise:

Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.

LinkedIn: Louise Shanahan
Twitter: @LouiseShanahan_
Website: thecopyprescription.com

Leave me a voice note on memo.fm/15/

Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.


Ever feel like building a business for yourself is a full-time job in itself, before you’ve even landed a client? 15 Minute Freelancer cuts through the overwhelm with manageable, actionable advice designed to fit around a busy schedule. Hosted by freelance health copywriter Louise Shanahan, each episode draws directly from her own journey and the real, sometimes messy, realities of working for yourself. You’ll hear honest behind-the-scenes stories about pricing, difficult clients, and finding focus, alongside straightforward strategies for the nuts and bolts of running a sustainable operation. The aim is to move beyond generic hustle-culture advice and focus on what actually works, helping you shape a freelance career that supports the life you want, not one that consumes it. This isn't about theory; it's about practical steps you can implement almost immediately. Tune in for a candid, snack-sized conversation that feels more like a chat with a knowledgeable friend than a business lecture. Whether you're just considering the leap or are years into your freelance path, this podcast offers a refreshingly realistic perspective on entrepreneurship.
Author: Language: en-gb Episodes: 93

15 Minute Freelancer
Podcast Episodes
60. Can you be a freelancer and have a day job? [not-audio_url] [/not-audio_url]

Duration: 16:37
Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are ve…
59. LinkedIn referral hacking with Annabel Fay [not-audio_url] [/not-audio_url]

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Duration: 13:15
As a freelancer, it's lovely to get that little ping in your inbox from someone saying you've been recommended as the number one person to help with their next project.But those referrals don't just happen by accident. T…
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