89. Creating a remarkable client experience (with Gigi Davarashvili)

89. Creating a remarkable client experience (with Gigi Davarashvili)

Author: Louise Shanahan January 6, 2023 Duration: 16:17
15 Minute Freelancer
BusinessEntrepreneurship

Keeping the project pipeline flowing means we always need to be on the lookout for the next lead. But rather than chasing down new clients, why not focus on creating an amazing experience for your existing clients?

Happy clients are more likely to come back again and again – and refer you to their contacts. 

My guest today is Gigi Davarashvili from Yocory, an all-in-one business hub for freelancers and small business owners. Gigi joins me to chat about how she creates memorable experiences for her clients that keep them coming back, including:

  • The difference between "good enough" and "WOW"
  • How to sprinkle a little gold dust at the end of a project to surprise and delight your clients
  • Does automation help or hinder the client experience?
  • How to avoid awkward conversations and set firm boundaries from the start.

Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com

Say hi to Gigi:
Website: https://yocory.com
Instagram: @yocoryapp

Say hi to Louise:
Louise Shanahan is a freelance health and medical copywriter. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.

LinkedIn: Louise Shanahan
Twitter: @LouiseShanahan_
Website: thecopyprescription.com

Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated :)



Ever feel like building a business for yourself is a full-time job in itself, before you’ve even landed a client? 15 Minute Freelancer cuts through the overwhelm with manageable, actionable advice designed to fit around a busy schedule. Hosted by freelance health copywriter Louise Shanahan, each episode draws directly from her own journey and the real, sometimes messy, realities of working for yourself. You’ll hear honest behind-the-scenes stories about pricing, difficult clients, and finding focus, alongside straightforward strategies for the nuts and bolts of running a sustainable operation. The aim is to move beyond generic hustle-culture advice and focus on what actually works, helping you shape a freelance career that supports the life you want, not one that consumes it. This isn't about theory; it's about practical steps you can implement almost immediately. Tune in for a candid, snack-sized conversation that feels more like a chat with a knowledgeable friend than a business lecture. Whether you're just considering the leap or are years into your freelance path, this podcast offers a refreshingly realistic perspective on entrepreneurship.
Author: Language: en-gb Episodes: 93

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