How Human Behavior and AI Intersect In Creativity And Business: Femi Corazon

How Human Behavior and AI Intersect In Creativity And Business: Femi Corazon

Author: Marcylle Combs April 15, 2026 Duration: 36:28

Femi Corazon shares his inspiring journey from Iowa to global success, exploring how storytelling, human behavior, and AI intersect in creativity and business. Discover insights on cultural diversity, the power of authentic stories, and the future of AI in human experiences.

Femi is EVP, Executive Creative Director at Rescue, The Behavior Change Agency. She is a creative leader by trade and a brand builder and storyteller by obsession, with deep experience where creativity, culture, and innovation drive real-world impact and growth. At Rescue, Femi leads award-winning, large-scale behavior change initiatives forpublic health organizations across the United States, leveraging branded marketing approaches to deliver integrated, multi-channel campaigns powered byinsight-led storytelling and culturally resonant creative. 

Prior to Rescue, Femi served as VP, Brand Creative at NBCUniversal, where she played a key role in the global rebrand for Universal Destinations & Experiences, associated brand campaigns, and upfront planning for the launch of EPIC Universe. Earlier in her career, she was Head of Creative at Little Dot Studios Americas, shaping modern, short-formstorytelling and brand engagement for brands including Google, Disney, and Expedia. Her broader experience spans technology, entertainment, and retail, with work for Snyders of Hanover, NBC Television, ABC, AT&T, Intel, Lenovo,T-Mobile, and Michelob. 

Across her career, Femi has led and mentored resilient, high-performing teams while delivering work grounded in clarity,craft, and emotional truth. A certified global Gallup Strengths Coach, she is deeply committed to compassionate leadership, craft excellence, and building cultures where people and ideas can thrive.

She holds an MBA in Design Strategy from California College of the Arts and is based in Los Angeles, where she liveswith her dog, Zooey. 

Get In Touch With Femi:

www.femicorazon.comhttps://linkedin.com/in/femicorazon/


Hosted by Marcylle Combs, 50% with Marcylle Combs is built on the belief that women's voices and leadership are essential to every conversation. This podcast moves beyond surface-level interviews to explore the full spectrum of a leader's life. In each episode, Marcylle sits down with a woman who is actively shaping her field and community, delving into the real texture of her journey. You'll hear about the pivotal moments that defined her path, the obstacles that reshaped her direction, and the hard-won insights gathered along the way. These are not just success stories; they are honest accounts of professional and personal evolution, offering tangible advice for anyone looking to lead. By focusing on this depth, the podcast creates a platform where the diverse and inspiring narratives of women from various backgrounds, industries, and sectors take center stage. Tuning into this podcast means gaining access to a repository of experience, a source of solidarity, and a clearer understanding of what it means to build a meaningful career and life. It’s where ambition meets reflection, and where listening feels like joining a candid, necessary dialogue about progress and purpose.
Author: Language: English Episodes: 100

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