ChatGPT and Whisper API, Cohere Summarisation, New Ethical AI Not-for-Profit

ChatGPT and Whisper API, Cohere Summarisation, New Ethical AI Not-for-Profit

Author: Paul Avery and Martin Broadhurst March 6, 2023 Duration: 45:21

Introduction

This week's episode covers the latest trends, tips, and tools in artificial intelligence marketing, including the release of ChatGPT and Whisper APIs at reduced cost, Cohere's summary tool, AWS's partnership with HuggingFace, and the formation of a not-for-profit lab focusing on ethics in AI. The featured tool of the episode is MarketMuse.

Story 1: OpenAI Releases ChatGPT and Whisper APIs at Reduced Cost

OpenAI has released ChatGPT and Whisper APIs, allowing developers to integrate these tools into their stacks. ChatGPT, with its user-friendly interface, has become popular, and the reduced cost makes these tools more accessible. Whisper, a transcription tool, can be used alongside ChatGPT for app development.

Story 2: Cohere's Summary Tool Offers Accurate, Aggressive Summarization

Cohere, a large language model for content production, introduced a new summarization tool with a character limit of up to 50,000. In a test run, the tool provided an accurate yet aggressively condensed summary of a marketing AI study.

Story 3: AWS Partners with HuggingFace for Open Source Models

AWS has formed a partnership with HuggingFace to make open-source models available to developers through their cloud service. This partnership increases competition in the market and reduces reliance on single-source points.

Story 4: Not-for-Profit Lab Focuses on Ethics in AI

Canva, HuggingFace, and Stability AI have collaborated to create a not-for-profit AI research lab emphasizing ethics in AI. With slow government regulation, companies should take steps towards ethical AI use themselves. The Marketing AI Institute has released a Creative Commons licensed manifesto to help organizations implement an AI usage framework.

Tool of the Week: MarketMuse

This episode features MarketMuse, an AI-driven tool designed to assist marketers in staying up to date with AI advances for marketing purposes.


Every week, Paul Avery and Martin Broadhurst get together to untangle the complex and rapidly evolving world where marketing strategies meet artificial intelligence. Their Artificially Intelligent Marketing podcast is a straightforward conversation for professionals who need to move beyond the hype. Instead of abstract theory, you’ll hear specific breakdowns of the latest tools and real-world applications that are changing how brands connect with audiences. The discussions are grounded in current events and practical analysis, focusing on what these technological shifts actually mean for day-to-day operations and long-term planning. Alongside their own deep dives, Paul and Martin regularly bring in leading voices from across the industry-practitioners and innovators who share firsthand insights you won’t find in a press release. Tuning into this podcast feels like having a direct line to the frontier of the field, where each episode clarifies how AI is being woven into the fabric of modern marketing, from data analytics to personalized customer experiences. It’s an essential resource for anyone looking to understand not just what’s happening now, but where the industry is headed next.
Author: Language: English Episodes: 52

Artificially Intelligent Marketing
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Duration: 51:18
IntroductionPaul welcomes listeners to the show and provides a brief overview of what to expect in this episode.The focus of the show is on trends, tips, and tools of marketing AI.This week's episode begins with Paul ans…