UAVs in 2025

UAVs in 2025

Author: Paula Williams September 8, 2025 Duration: 43:28
As someone who’s helped aviation companies sell more for years, I’ve watched “aviation” expand to include UAVs and drones—and it’s changing the rules for everyone from airlines to apple orchards. it is one of the sectors we serve, and is rapidly evolving. In this roundtable, I invited Dana Knight of SkedFlex Vertical UAV Software, [...]

Paula Williams hosts Aviation Marketing Hangar Flying, a space where the unique challenges of selling and promoting in the aerospace world take center stage. This isn't about dry theory; it's a practical conversation rooted in the real experiences of those who navigate this specialized field. Each episode feels like pulling up a chair in a busy FBO lounge, where the talk revolves around what actually works-and what doesn't-when your customers are pilots, operators, and manufacturers. You'll hear straightforward advice and thoughtful commentary on connecting with a niche audience, all delivered with a sense of camaraderie that makes the complex aspects of the business a bit more approachable. Tune in for a blend of actionable strategy and genuine fun, a combination that reflects the passion driving the industry itself. Whether you're crafting a new campaign or looking for fresh perspectives, this podcast serves as a regular touchpoint for marketing and sales professionals who speak the language of aviation. Paula brings both expertise and a conversational tone to these discussions, making every topic relevant and engaging for anyone invested in the business of flight.
Author: Language: en-us Episodes: 20

Aviation Marketing Hangar Flying
Podcast Episodes
Recorded Live – Aviation Marketing – Disaster Recovery Workshop [not-audio_url] [/not-audio_url]

Duration: 53:42
From hangar fires to cyberattacks to PR nightmares—every aviation company will face a crisis at some point. This workshop from ABCI breaks down how to prepare, respond, and recover without losing your business or your re…
Book Club – Unconscious Branding by Douglas Van Praet [not-audio_url] [/not-audio_url]

Duration: 59:32
In this thought-provoking book club session, the team dives into Unconscious Branding by Douglas Van Praet—a marketing book that challenges the 100-year-old AIDA model (Attention, Interest, Desire, Action) and proposes a…
Aviation Brand Workshop 2025 [not-audio_url] [/not-audio_url]

Duration: 58:13
In this Brand Workshop session, we dive deep into what makes a brand truly effective—starting with the bold moves (and missteps) made by major names like Cracker Barrel and Jaguar. Whether you’re building a brand from sc…
Book Club Discussion 2025 – No BS Marketing to the Affluent [not-audio_url] [/not-audio_url]

Duration: 58:48
In this insightful ABCI Book Club session, our team dives deep into No B.S. Marketing to the Affluent by Dan Kennedy — a timeless classic that’s more relevant than ever in today’s shifting economy. With team members and…
Aviation Industry Trade Show Success in 2025 [not-audio_url] [/not-audio_url]

Duration: 1:00:07
Seasoned exhibitor or attending your first show this year? This session will help you get more return from your trade show investment. We talk about what actually works on the floor—and what doesn’t—including setting rea…
Why Aviation Companies Should Start a YouTube Channel in 2025 [not-audio_url] [/not-audio_url]

Duration: 50:09
In this wide-ranging and candid book club session, the ABCI team dives into the unpredictable world of YouTube—its power, pitfalls, and potential for aviation marketers. The conversation kicks off with a mysterious disap…