Full Tutorial: Use AI Agents for Coding AND Product Management | Eno Reyes (Factory)

Full Tutorial: Use AI Agents for Coding AND Product Management | Eno Reyes (Factory)

Author: Peter Yang February 15, 2026 Duration: 35:31

Eno is the co-founder of Factory and the most AI-native founder I know. He gave me a live demo of how he builds apps with AI agents, but what really blew my mind was his product management skill that writes PRDs, prioritizes features, and much more. We also had some real talk about competing in the white hot AI coding space.


Eno and I talked about:

(00:00) What makes Droid different from other AI agents

(03:46) Live demo: Building a speed reading app from meeting notes

(08:11) The difference between spec mode and plan mode

(12:04) How real engineers use AI agents vs vibe coders

(16:33) Skills vs MCPs vs hooks: When to use each one

(19:02) Eno's PM skill that completely blew my mind

(22:46) Why Factory hires product engineers vs. PMs

(27:09) How a 40-person team competes with Cursor and Anthropic


Thanks to our sponsors:

Linear: The AI agent platform for modern teams. https://linear.app/behind-the-craft

Granola: The AI meeting notes app that saves you hours. https://granola.ai/peter

Replit: From 0 to full stack app in 2 min. https://replit.com/?utm_source=creator&utm_medium=organic&utm_campaign=creator_program&utm_content=peteryang


Get the takeaways: https://creatoreconomy.so/p/full-tutorial-use-ai-agents-for-coding-and-product-eno-reyes


Where to find Eno:

X: https://x.com/EnoReyes

Website: https://factory.ai/


📌 Subscribe to this channel – more interviews coming soon!


For anyone building the future, Behind the Craft is a conversation with Peter Yang that moves beyond theory and into the tangible details of creation. This podcast lives in the messy, rewarding space where ideas become real products. Each episode is built on candid interviews with experts who have been in the trenches, dissecting the pivotal decisions, the unexpected hurdles, and the hard-won lessons that rarely make it into a polished case study. You’ll hear the unvarnished stories behind the features and companies shaping our world, focusing on the practical frameworks and mental models that effective product leaders and creators rely on daily. It’s about understanding the craft from the inside out-the strategic shifts, the team dynamics, the user insights that truly move the needle. Tune in for a direct, no-fluff dialogue designed to accelerate your own journey, providing actionable guidance you can apply immediately to level up your own work. This is where the blueprint meets the build.
Author: Language: English Episodes: 100

Behind the Craft
Podcast Episodes
The Best AI Coding Tools to Use in 2025 | Colin Matthews [not-audio_url] [/not-audio_url]

Duration: 43:45
Colin Matthews has taught 1000+ students on how to prototype apps with AI. In this interview, we demoed the best AI coding tools for each use case - from prototyping to production apps.This episode is brought to you by V…