Ep6 - Your Google rankings could significantly drop in the next month thanks to a core Google algorithm update

Ep6 - Your Google rankings could significantly drop in the next month thanks to a core Google algorithm update

Author: Karlie Plowman March 6, 2024 Duration: 16:54

In today's episode, I'm discussing and breaking down the latest announcement from Google regarding it's newest 'core algorithm update, and why you could see a drop in your Google rankings as a result.


Google released this statement about the update:


"This is designed to improve the quality of Search by showing less content that feels like it was made to attract clicks and more content that people find useful. We also shared that we have new spam policies to better handle the practices that can negatively impact Google's search results. In this post, we'll go into more detail for creators about both the update and the spam policies."


I'm discussing what this all means, what you should do about it, how you should handle it, including what the new spam policies are.


Might sound boring but this is all very NEED-TO-KNOW information if you're a business owner who has a website and utilises SEO, and who wants clicks to their website from Google, and to be found in Google search, so you really don't have any excuse but to listen (tough love, I know!).


In the episode, I mention a couple of links:


  1. Google's 'helpful content and Google search results FAQ'
  2. Creating helpful, reliable, people-first content
  3. SE Ranking


Need help or got questions? Send me an email to hello@thetechnobird.com.au


Yours in biz

Karlie x


Trying to navigate the online business landscape can feel like deciphering a foreign language. Biz Bytes with Techno Bird is here to translate. Hosted by Karlie Plowman, a website designer and SEO specialist with a decade of experience, this podcast cuts through the jargon and hype that so often surrounds digital marketing. Each episode is built on practical, real-world advice you can actually use, whether you're just starting out or looking to refine an established online presence. You'll find clear explanations on making SEO principles work for you, not the other way around, and honest conversations about what effective web design truly entails beyond just aesthetics. Karlie also brings in other business owners for genuine discussions that go beyond surface-level success stories, delving into the actual challenges and solutions found in running a modern business. The aim is to build a supportive space where questions are welcomed and complexity is broken down into manageable, actionable steps. If you've ever felt lost in the digital noise, this podcast offers a grounded, friendly voice to help you find your way. Listen for a blend of expert insight, relatable stories, and tangible strategies that make the digital world feel a little less overwhelming and a lot more accessible.
Author: Language: English Episodes: 13

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