Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers and Content Creators

Brand Design Masters - Personal Branding, Creative Entrepreneurship, Small Business Marketing & Career Success for Designers and Content Creators

Author: Philip VanDusen Language: English Episodes: 100
If you’re a designer or creative trying to navigate the often blurry lines between artistry and entrepreneurship, you’ve found a useful companion. Brand Design Masters is hosted by Philip VanDusen, a brand consultant and founder of BONFIRE, who understands that building a sustainable career means more than just great work-it requires a deliberate strategy. This podcast digs into the real mechanics of personal branding, the hustle of freelancing, and the mindset shifts needed to grow a small creative business. Each episode feels like a direct conversation, whether Philip is sharing his own hard-won lessons or sitting down with guests who’ve carved their own paths. You’ll hear specific, actionable advice on marketing your services, creating content that actually connects, and turning your creative skills into a resilient brand. It’s for anyone who wants to move beyond just taking on projects and start building something that lasts, attracting the right clients and expanding their influence along the way. Tune in for a blend of practical coaching and genuine inspiration, all aimed at helping you define and achieve your version of success in the creative world.
Episodes
How to Get Your Content Recommended by ChatGPT and AI Tools [not-audio_url] [/not-audio_url]

Duration: 13:32
Have you ever wondered how AI tools like ChatGPT, Gemini, or Bard decide which content to recommend? If you're a content creator looking to expand your reach, this episode is a must-listen.I recently had a game-changing…
How to Find a Job in the Creative Industry [not-audio_url] [/not-audio_url]

Duration: 12:06
How to Find a Job in the Creative IndustryLanding a job in today’s creative industry isn’t easy—especially if you’re mid-to-late career. But it’s far from impossible. In this solo episode, I break down five proven strate…
Networking Strategies for Designers and Entrepreneurs [not-audio_url] [/not-audio_url]

Duration: 14:25
Networking Strategies for Designers and EntrepreneursEpisode 152In this episode, Philip explores how networking has evolved with the rise of remote work and digital platforms. He shares innovative, non-standard networkin…
Best Content Marketing Strategy for 2025 [not-audio_url] [/not-audio_url]

Duration: 17:19
Best Content Marketing Strategy for 2025Episode 151A great content marketing strategy includes more than just producing and posting as much as possible. That’s why I’m breaking down the most impactful shifts in content m…
The Power of Brand Alignment with Brandon Coleman, Jr. [not-audio_url] [/not-audio_url]

Duration: 32:14
The Power of Brand Alignment with Brandon Coleman, Jr.In this episode, Philip welcomes Brandon Coleman, Jr., a legend in branding and strategic consulting with over five decades of experience. Brandon discusses his journ…
5 Steps from Designer to Creative Director [not-audio_url] [/not-audio_url]

Duration: 15:11
In this episode of the Brand Design Masters podcast, host Philip delves into the journey from designer to creative director. He outlines five key steps: gaining exposure to upper management, managing and mentoring others…
Experience Transformational Growth with Joseph Bojang [not-audio_url] [/not-audio_url]

Duration: 38:49
Experience Transformative Growth with Joseph BojangIn this episode, Philip welcomes special guest Joseph Bojang, a certified coach with expertise in human behavior, marketing, and business. Joseph shares his unique journ…
Demystifying Google Analytics with Amanda Webb [not-audio_url] [/not-audio_url]

Duration: 42:26
In this episode of the Brand Design Masters Podcast, Philip interviews Amanda Webb, Owner of Spiderworking, who specializes in digital marketing ROI, Google Analytics, and analytics mentoring. Amanda shares her journey f…
Mastering High Conversion Copywriting with Ash Chow [not-audio_url] [/not-audio_url]

Duration: 42:13
In this episode of the Brand Design Masters podcast, host Philip welcomes Ash Chow, a launch strategist and conversion copywriter, who shares her journey from law school to becoming a renowned copywriter for creators and…
7 Ways to Future-Proof Your Career [not-audio_url] [/not-audio_url]

Duration: 29:55
7 Ways to Future-Proof Your CareerEpisode sponsored by: Wix Studiohttps://wixstudio.comIn this episode, Philip shares invaluable insights on how to future-proof your career amidst inevitable changes and challenges. He re…