Do You Really Need a Niche in 2026? My Answer Will Surprise You - 869

Do You Really Need a Niche in 2026? My Answer Will Surprise You - 869

Author: Brock Johnson January 26, 2026 Duration: 20:47
In this episode, Brock Johnson breaks down whether you really need a niche in 2026 and why the answer isn’t as straightforward as most advice makes it seem. He explains how the “TikTokification” of Instagram has changed how content is distributed, why variety-based content can perform well, and how the algorithm now responds more to immediate interests than rigid niche boundaries. Brock also covers the difference between a content niche and a business niche, how to build a loyal following without boxing yourself into one topic, and when niche clarity still matters for brands, superfans, and long-term growth. This episode is designed to help creators grow without burnout while still building a recognizable and monetizable presence on Instagram in 2026. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 💥 Related Links Checkout Shopify 👉http://www.shopify.com/tribe Checkout Brevo 👉 http://www.brevo.com/tribe and use Code Tribe50  🤓 Related Episode: Personal Branding On Instagram For Beginners Watch: https://youtu.be/foOBvu9F4gw?si=vo2OsZ2va_LKvZuC Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000743041953 Connect with Brock on your fav social platform: Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

There's a common thread running through every online business, from the side hustle just getting off the ground to the established brand looking to scale: the need for a real, engaged community. Build Your Tribe | Grow Your Business with Social Media is built on that idea. Hosted by Brock Johnson and Chalene, this podcast digs into the practical work of turning followers into a loyal tribe that actively supports what you do. You'll hear their combined perspectives on moving beyond just posting content and into building a system that works. Episodes focus on actionable strategies, from structuring your social media to effectively grow an email list, to developing digital marketing approaches that feel authentic. They discuss how to set up reliable, automated sales processes and create those crucial additional income streams, all while being mindful of your time and resources. It’s for anyone who understands that sustainable business growth today is less about shouting into the void and more about forging genuine connections that convert. Tune into this podcast for straightforward conversations that cut through the noise of online marketing.
Author: Language: English Episodes: 100

Build Your Tribe | Grow Your Business with Social Media
Podcast Episodes
7 GENIUS Questions I Asked ChatGPT to Grow My Business Faster - 830 [not-audio_url] [/not-audio_url]

Duration: 25:02
In this episode of Build Your Tribe, Chalene Johnson and Brock Johnson are sharing something a little different—and kind of a big deal. What happens when you're faced with a major business decision and you're just not su…
Head of Instagram @Mosseri reveals secrets to grow in 2025 - 828 [not-audio_url] [/not-audio_url]

Duration: 49:45
🚨 This is THE Instagram interview creators have been waiting for! 🚨 I sat down with Head of Instagram, Adam Mosseri, to ask the BIG questions:👉 Is the algorithm killing your reach?👉 Are shadowbans real?👉 What actually ma…
How I Got To Interview The Head of Instagram | Adam Mosseri - 827 [not-audio_url] [/not-audio_url]

Duration: 9:12
In today's episode, Brock Johnson shares the experience of interviewing Adam Mosseri, the Head of Instagram, and delves into key insights about the platform's direction and its impact on creators and businesses. During t…
The NEW Instagram Algorithm - How To get MORE Reel VIEWS! - 826 [not-audio_url] [/not-audio_url]

Duration: 33:32
In today's episode, Brock Johnson dives into the latest Instagram algorithm updates and shares actionable strategies to get more views on your Instagram Reels. He will cover how the new algorithm is prioritizing Reels an…
How To Get MORE IG Story Views | New Instagram Algorithm 2025 - 824 [not-audio_url] [/not-audio_url]

Duration: 39:04
In today's episode, Brock Johnson discusses strategies to get more views on your Instagram Stories with the new Instagram algorithm in 2025. I'll break down the latest changes to the Instagram Stories algorithm and share…
The REAL Reason Your Niche Isn't Working And How to Fix It! - 823 [not-audio_url] [/not-audio_url]

Duration: 22:55
So, you've picked a niche… but why isn't it working?! Is it too broad? Too saturated? Or maybe—brace yourself—it's not your niche at all… it's your social media strategy. In this episode, Chalene breaks down the biggest…
How To Grow On Instagram In 2025 | Complete Guide - 822 [not-audio_url] [/not-audio_url]

Duration: 39:54
In today's episode, Brock Johnson provides a complete guide on how to grow on Instagram in 2025. He will walk you through effective strategies to gain more followers, boost views, and increase engagement. This episode co…