111: Cidernomics "Breaking Bad or Breaking Even" w/Eleanor Leger

111: Cidernomics "Breaking Bad or Breaking Even" w/Eleanor Leger

Author: Ria Windcaller: Award-winning Cidermaker, Podcaster | Craft Beer Columnist January 10, 2018 Duration: 1:03:06

Budgeting money effectively is critical whether you are managing a household or a commercial business such as a cidery. In this episode of Cider Chat I speak with Eleanor Leger of Eden Specialty Cider based Vermont now in it's 10th year of business.

Two years ago, she started a blog call Cidernomics.com.

In this chat we get a sneak peek into her 2018 CiderCon on this very topic on the economics of cider and get some real time tips.

The 5 concepts to consider in Cidernomics.

  1. Economies of scale
  2. The break even point ...and how that changes as you grow
  3. Asset utilization
  4. Working capital requirements
  5. Sales channel economics

What is one the key questions to consider when thinking about a cidery startup?

- Are you going to make cider like beer is produced with a quick turn around or more as a winemaker would producing for a vintage longer term.

Contact for Eden Specialty Ciders

Website: https://www.edenciders.com/

email: mailto:CONTACT@EDENICECIDER.COM

Telephone: +1.802.334.1808

Address: 150 MAIN STREET, NEWPORT VERMONT 05855

Mentions in this Chat

• What is Biodynamic?

As Eleanor puts it "Growing a strong fighting tree. Making our own compost and compost teas that we spray on the trees."

Find out more on biodynamic farming vhttps://www.biodynamics.com/what-is-biodynamicsia this link.

Scott Farm Orchard

• Autumn Stoscheck Eve's Cidery listen to 2 chats (Episode 90 & 91)with her and Ezra Sherman.

• Steve Wood Farnum Hill Listen to 2 chats (Episodes 32 & 33)  Steve, Louisa Spencer and the team at this New Hampshire cidery.

Ask for the following 9 #ciderGoingUP Campaign sponsors - By supporting these cider makers, you in turn help Cider Chat

  1. Kurant Cider - Pennsylvania : listen to Joe Getz on episode 14
  2. Big Apple Hard Cider - NYC : listen to Danielle von Scheiner on episode 35
  3. Oliver's Cider and Perry - Herefordshire/UK ; listen to Tom Oliver on episode 29
  4. Santa Cruz Cider Company - California : listen to Nicole Todd on episode 60
  5. The Cider Project aka EthicCider- California
  6. Albermale CiderWorks : listen to Chuck Shelton on episode 56
  7. Cider Summit : listen to Alan Shapiro founder of this cider fest on episode 75.
  8. Ramborn Cider Co. Luxembourg.
  9. Big Fish Cider Co. Virginia

Please Help Support Cider Chat Please donate today. Help keep the chat thriving!

Find this episode and all episodes at the page for Cider Chat's podcasts.

Listen also at iTunes, Google Play, Stitcher (for Android), iHeartRadio and where ever you love to listen to podcasts.

Follow on twitter @ciderchat

 


There’s a whole world in a glass of cider, and Cider Chat is your invitation to explore it. Hosted by award-winning cidermaker and writer Ria Windcaller, this podcast travels far beyond the bottle to meet the people who make the global cider culture so vibrant. Each conversation is a journey-you might find yourself in a heritage orchard learning the history of forgotten apple varieties, in a bustling taproom with an importer explaining regional traditions, or in a kitchen with a chef pairing cider with unexpected foods. The discussions get into the delightful nuances, too, whether that’s the semantics of what we even call this drink or how the concept of terroir translates from soil to sip. It’s not just about production; it’s about the community, the travel, and the stories that fermentation unlocks. This is for anyone curious about the craft, history, and sheer enjoyment of fermented apple juice in all its forms. So, pour a glass and settle in for a series that feels like a wide-ranging, informative, and genuinely good-humored chat with friends who happen to be obsessed with cider. You’ll come away with a deeper appreciation for every effervescent, tart, or sweet sip, hearing directly from the growers, makers, and enthusiasts who are shaping this drink’s exciting present and future.
Author: Language: English Episodes: 501

Cider Chat
Podcast Episodes
278: Still Fishing [not-audio_url] [/not-audio_url]

Duration: 10:31
Gone Fishing Ok, so maybe I'm not full on fishing this week, but if I get a chance you know where I will be - out on the water with my fishing pole...actually the heat is so high this week that maybe I will just take a f…
277: Spotlight on Cider | Bringing the Bellies to the Bar Pt 4 [not-audio_url] [/not-audio_url]

Duration: 40:13
Getting Cider into the Spotlight This episode is Part 4 of the 4 Part series from CraftCon 2021 panel discussion on Bringing the Bellies to the Bar. In Part 1 we discussed "Who is Cider's Audience?" and "Who would you li…
276: Tempted by Cider | Bringing the Bellies to the Bar [not-audio_url] [/not-audio_url]

Duration: 32:59
Tempted by Cider This episode is Part 3 of the 4 Part series from CraftCon 2021 panel discussion on Bringing the Bellies to the Bar. In Part 1 we discussed "Who is Cider's Audience?" and "Who would you like the Audience…
275: Cider Brand Strategy [not-audio_url] [/not-audio_url]

Duration: 37:19
Listen to Part 1 of this 4-part series by going to episode 274: Cider's Audience. Brand Strategy for Cider Brand Strategy has the same goal no matter what you are selling. In short it is to get your product or services o…
274: Cider's Audience | Bringing the Bellies to the Bar [not-audio_url] [/not-audio_url]

Duration: 1:00:09
Who is your audience? No matter what business venture, knowing your audience (targeted consumers) is key to one's success and is the first topic of conversation for the panel discussion titled Bring the Bellies to the Ba…
273: The Mountain & Tub | Stories in Ciderville [not-audio_url] [/not-audio_url]

Duration: 37:59
Climb Every Mountain Wendy LeBlanc and Patrick Mann met in Washington State before moving to Germany to settle into the 1785 homestead owned by Patrick's parents. One would think that living near the 14,000 foot (4267.2…
272: Blend Cider & Build an Orchestra | Ask Ryan 2021 [not-audio_url] [/not-audio_url]

Duration: 43:36
Blend Cider is Like Building an Orchestra Ryan Monkman of FieldBird Cider in Ontario has helped Ria sort through the process of getting cider that has been conditon for over two years into the bottle! Now that we have le…
271: The Exquisite Slurry for Bottling Cider | Ask Ryan 2021 Part 3 [not-audio_url] [/not-audio_url]

Duration: 48:07
The Yeast and Sugar Slurry Ryan Monkman of FieldBird Cider in Ontario continue on with helping Ria get ready to bottle cider that has been conditioning for over 2 years! In this episode we discuss the amount of sugar to…
270: Cidermaker Tips to Avoid Bottle Bombs | Ask Ryan 2021 [not-audio_url] [/not-audio_url]

Duration: 36:20
Bottle Safely to Avoid Bottle Bombs If like me you grew up in a house where your parents made homemade everything, chances are they also dabbled in making homemade soda, wine, beer, and cider. Mine sure did and I still r…
269: Gross Lees in the Barrel | Ask Ryan 2021 [not-audio_url] [/not-audio_url]

Duration: 35:13
The Ask Ryan Series is back! In Spring of 2020 the first Ask Ryan series with Ryan Monkman of FieldBird Cider was posted. This year we return with Ryan once again to dive into more cidermaking questions. In this segment…