111: Cidernomics "Breaking Bad or Breaking Even" w/Eleanor Leger

111: Cidernomics "Breaking Bad or Breaking Even" w/Eleanor Leger

Author: Ria Windcaller: Award-winning Cidermaker, Podcaster | Craft Beer Columnist January 10, 2018 Duration: 1:03:06

Budgeting money effectively is critical whether you are managing a household or a commercial business such as a cidery. In this episode of Cider Chat I speak with Eleanor Leger of Eden Specialty Cider based Vermont now in it's 10th year of business.

Two years ago, she started a blog call Cidernomics.com.

In this chat we get a sneak peek into her 2018 CiderCon on this very topic on the economics of cider and get some real time tips.

The 5 concepts to consider in Cidernomics.

  1. Economies of scale
  2. The break even point ...and how that changes as you grow
  3. Asset utilization
  4. Working capital requirements
  5. Sales channel economics

What is one the key questions to consider when thinking about a cidery startup?

- Are you going to make cider like beer is produced with a quick turn around or more as a winemaker would producing for a vintage longer term.

Contact for Eden Specialty Ciders

Website: https://www.edenciders.com/

email: mailto:CONTACT@EDENICECIDER.COM

Telephone: +1.802.334.1808

Address: 150 MAIN STREET, NEWPORT VERMONT 05855

Mentions in this Chat

• What is Biodynamic?

As Eleanor puts it "Growing a strong fighting tree. Making our own compost and compost teas that we spray on the trees."

Find out more on biodynamic farming vhttps://www.biodynamics.com/what-is-biodynamicsia this link.

Scott Farm Orchard

• Autumn Stoscheck Eve's Cidery listen to 2 chats (Episode 90 & 91)with her and Ezra Sherman.

• Steve Wood Farnum Hill Listen to 2 chats (Episodes 32 & 33)  Steve, Louisa Spencer and the team at this New Hampshire cidery.

Ask for the following 9 #ciderGoingUP Campaign sponsors - By supporting these cider makers, you in turn help Cider Chat

  1. Kurant Cider - Pennsylvania : listen to Joe Getz on episode 14
  2. Big Apple Hard Cider - NYC : listen to Danielle von Scheiner on episode 35
  3. Oliver's Cider and Perry - Herefordshire/UK ; listen to Tom Oliver on episode 29
  4. Santa Cruz Cider Company - California : listen to Nicole Todd on episode 60
  5. The Cider Project aka EthicCider- California
  6. Albermale CiderWorks : listen to Chuck Shelton on episode 56
  7. Cider Summit : listen to Alan Shapiro founder of this cider fest on episode 75.
  8. Ramborn Cider Co. Luxembourg.
  9. Big Fish Cider Co. Virginia

Please Help Support Cider Chat Please donate today. Help keep the chat thriving!

Find this episode and all episodes at the page for Cider Chat's podcasts.

Listen also at iTunes, Google Play, Stitcher (for Android), iHeartRadio and where ever you love to listen to podcasts.

Follow on twitter @ciderchat

 


There’s a whole world in a glass of cider, and Cider Chat is your invitation to explore it. Hosted by award-winning cidermaker and writer Ria Windcaller, this podcast travels far beyond the bottle to meet the people who make the global cider culture so vibrant. Each conversation is a journey-you might find yourself in a heritage orchard learning the history of forgotten apple varieties, in a bustling taproom with an importer explaining regional traditions, or in a kitchen with a chef pairing cider with unexpected foods. The discussions get into the delightful nuances, too, whether that’s the semantics of what we even call this drink or how the concept of terroir translates from soil to sip. It’s not just about production; it’s about the community, the travel, and the stories that fermentation unlocks. This is for anyone curious about the craft, history, and sheer enjoyment of fermented apple juice in all its forms. So, pour a glass and settle in for a series that feels like a wide-ranging, informative, and genuinely good-humored chat with friends who happen to be obsessed with cider. You’ll come away with a deeper appreciation for every effervescent, tart, or sweet sip, hearing directly from the growers, makers, and enthusiasts who are shaping this drink’s exciting present and future.
Author: Language: English Episodes: 501

Cider Chat
Podcast Episodes
130: Cider Voices from Grand Rapids & #2GLINTCAPorBUST [not-audio_url] [/not-audio_url]

Duration: 1:00:07
Cider Voices from Grand Rapids Cider Week and the Great Lakes International Cider and Perry Competition On the evening of May 14th Joby Willson, Mark Gryska, Charlie Olchowski and William Grote and myself headed out in a…
129: Cider Dinner w/Carlo Hein | Ramborn Cider Co, Luxembourg [not-audio_url] [/not-audio_url]

Duration: 1:01:41
Carlo Hein has always loved cider. That cider love and perhaps his work in renovation and sustainable energy spurred him and his friends to start a cidery. Upon noticing the fallen fruit and neglected apples trees in his…
128: Cider Wins Big | Beer Competition, Boston [not-audio_url] [/not-audio_url]

Duration: 44:09
Cider won big at the 23rd Annual Home-brew Competition held in Boston and put on by the Wort Processors - a home-brew club. Tom Bell's New World Cider won both Best in Show for cider and placed 3rd in the Best Overall in…
127: Western Michigan's Ridge Cider [not-audio_url] [/not-audio_url]

Duration: 1:01:26
Matt DeLong grew up making cider and what he once called "Apple Wine". Western Michigan has what is known as the wine trail and there are lots of fruit wines, so it is no surprise that Matt first considered a career in t…
126: Little Pomona's Big Ciders | Herefordshire, UK [not-audio_url] [/not-audio_url]

Duration: 1:10:36
Little Pomona's makers and founders, Susanna and James Forbes have a long history with libations. James worked as a wine buyer and marketer, while Susanna who started in physics became one of the UK's leading libation wr…
125: Prez. Vander Heide | USACM & Vander Mill [not-audio_url] [/not-audio_url]

Duration: 1:01:08
Paul Vander Heide opened Vander Mill a cidery based in Spring Lake Michigan in 2008. Some might think that 3000 square feet is a good size for a start up cidery and they would be right. But as Paul reminisces in this cha…
124: No input apples at Big Fish Cider | Virginia [not-audio_url] [/not-audio_url]

Duration: 1:06:41
Kirk Billingsley has been charmed by cider ever since he was a kid. Coming home from school he fondly remembers being mentored by his dad who had a barrel of sweet cider (non fermented apple juice) outside the family's h…
123: The Perry Farmer in Loré, France [not-audio_url] [/not-audio_url]

Duration: 56:41
Poiré Fermier is French for Perry Farmer, which is only part of the story for the featured guest in this episode 123. Cidermaker Philippe and wife Marie-Claire Derouault also manage a herd of dairy cows who graze and laz…
122: Cider Behind the Scene in Normandy, France [not-audio_url] [/not-audio_url]

Duration: 55:47
Find this episode with photos and show notes and all episodes at the page for Cider Chat's podcasts. Cider enthusiast Michel Dargent hosted Ria at his home in September 2017. Monsieur Dargent is a cider aficionado, makin…
121: Keeving Perry | Tieton Cider Works, WA [not-audio_url] [/not-audio_url]

Duration: 1:07:18
Tieton Cider Works was founded by Marcus Roberts and is based in Yakima Washington. Tieton works with Harmony Orchards which has 55 acres of cider apples and perry pears. Marcus who takes a scientific approach to making…