Building in Public: Creating a Coaching Practice, Launching a New Podcast, and Starting Before I Feel Ready

Building in Public: Creating a Coaching Practice, Launching a New Podcast, and Starting Before I Feel Ready

Author: Lisa Mustard September 11, 2026 Duration: 21:28

Listen to White Collar Crime: The Other Sentence on Apple, Spotify, and my website.

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What does it really look like to build something new before you know exactly how it will turn out?

In this episode of The Therapy Show, I'm taking you behind the scenes as I build a coaching practice for families affected by white-collar crime and grow my new podcast, White Collar Crime: The Other Sentence.

I'm sharing what I'm actually doing to get this work in front of the people who need it, from reaching out to white-collar defense attorneys and pitching myself as a podcast guest to creating resources, refining my message, and getting more comfortable being visible.

I also share two new continuing education opportunities from Berries Academy: a free training on insurance credentialing and The Promise of AI for Mental Health Professionals, which explores how clinicians can use AI responsibly while protecting privacy, ethics, and clinical judgment.

If you've been thinking about launching a new service, podcast, course, coaching offer, or other professional idea, this episode is a reminder that you don't have to have everything figured out before you begin. Sometimes you build the next chapter by taking the first visible step.

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For mental health professionals seeking to fulfill their continuing education requirements without sacrificing valuable client time, Continuing Education for Mental Health Counselors: Therapy Show with Lisa Mustard offers an accredited, flexible solution. Hosted by Lisa Mustard, this podcast transforms essential learning into accessible audio courses, known as Podcourses. Each episode is designed to meet the rigorous standards of the NBCC, providing licensed counselors, therapists, and social workers with relevant, practical knowledge they can apply directly to their practice. The format acknowledges the demanding schedules of caregivers, delivering content that can be absorbed during a commute, between sessions, or whenever a moment allows. This approach moves beyond traditional, lengthy seminars, creating a library of professional development that grows with an annual subscription. Listeners will find the discussions grounded in real-world application, covering evolving therapeutic techniques, ethical considerations, and industry updates critical for maintaining licensure and enhancing client care. The entire structure of this podcast is built around convenience and depth, ensuring that advancing one's education supports, rather than interrupts, the vital work of supporting others.
Author: Language: English Episodes: 50

Continuing Education for Mental Health Counselors: Therapy Show with Lisa Mustard
Podcast Episodes
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