Educated Guess :: A Liberal Arts School for the Future

Educated Guess :: A Liberal Arts School for the Future

Author: Educated Guess Language: English Episodes: 211
What began as a public lecture series has evolved into a space for deep, meandering conversation. Educated Guess :: A Liberal Arts School for the Future extends the work of its parent research organization, which has always been preoccupied with how we live alongside our own creations-be they digital machines, pervasive images, or the sprawling cities we call home. This podcast picks up the thread from those original talks, which connected with tens of thousands of people worldwide, and delves further into the textures of design practice, the narratives of art history, and the ongoing project of personal growth. Each episode feels like a curated seminar for the curious, avoiding easy answers in favor of thoughtful exploration. You’ll hear discussions that examine why our built environments shape our behavior, how visual culture informs our understanding, and where the human element persists within increasingly automated systems. It’s a continuation of that foundational idea: a liberal arts education, unbound by campus walls, focused squarely on the forces designing our tomorrow. Tune in for a podcast that treats complexity as a feature, not a bug, and offers a genuinely educated guess at what comes next.
Episodes
How to Staff a Creative Team | Ep. 91 [not-audio_url] [/not-audio_url]

Duration: 21:55
If you own a small business or a small agency, then one thing you're always nervous about is hiring creative talent. While no one will admit it, it's usually rooted in not knowing what value one individual person could r…
The Importance of Knowing Your Numbers | Ep. 89 [not-audio_url] [/not-audio_url]

Duration: 14:53
In times of scarcity, our natural reaction is to look to the scoreboard and hope that we have enough points on the board to last the rest of the game. Most people in the middle class who are not on the frontlines can't h…
Understanding the Priorities of a CMO | Ep. 88 [not-audio_url] [/not-audio_url]

Duration: 32:41
Frequently, small design firms and studios want to save the world through design. Obviously, this means "using other people's money to help them revamp their entire brand--because you can't understand how someone thought…
Avoiding Scope Creep in Branding Projects | Ep. 87 [not-audio_url] [/not-audio_url]

Duration: 25:52
There are many categories of projects that all could fall within "brand strategy". However, if you want to avoid taking on immense amounts of scope after a period of time, you have to learn to categorize the bullets as t…
How to Find a Repeatable Client-Service Process | Ep. 86 [not-audio_url] [/not-audio_url]

Duration: 35:05
Lately, we've been studying ad agencies a lot. Part of what we've learned is that "designers" (with a capital D) often try to carve out a unique value for themselves as artists, multidisciplinarians, or outliers that can…
How to Build a Strategy Portfolio | Ep. 85 [not-audio_url] [/not-audio_url]

Duration: 30:39
On this segment of WorkStudy, we outline how you could best leverage your different experiences in crafting the best portfolio possible: Brand Strategist Brand Planner Account Planner Creative Director Strategy Director…
How to Find Patterns of Disruption (ft. Scott Belsky) | Ep. 83 [not-audio_url] [/not-audio_url]

Duration: 47:06
Scott Belsky is an entrepreneur, author, investor, and currently serves as Adobe’s Chief Product Officer and Executive Vice President, Creative Cloud. In 2006, Scott founded Behance, the leading online platform for the c…
How to Setup a Brand Strategy Project | Ep. 82 [not-audio_url] [/not-audio_url]

Duration: 23:10
Often, thinking through a brand often gets confined to the terminology and nuances of the fashion world. Admittedly, this works for building a brand as a Solopreneur. However, things get a bit more sticky as you attempt…