Understanding a Basic Sales Process | Ep. 94

Understanding a Basic Sales Process | Ep. 94

Author: Educated Guess April 1, 2020 Duration: 23:54

Sometimes in art + design, we want our work to speak for itself. And, really, we want our work to sell itself. Most people hide behind the veil of not wanting to conform to the "normal" way of doing things. Yet, really they are just afraid that maybe they weren't so good at the "normal way" in the first place.

Don't let tried and true principles pass you by simply because you don't want to conform. In this "Work Study" segment, we cover the basics of Inbound Sales / Marketing. Specifically, we outline 4 key steps towards getting your work out into the world as a service provider. 

  1. Offer
  2. Interact
  3. Qualify
  4. Ask

If you feel that this framework isn't comprehensive enough for you, then stay tuned for a future content piece that dives deeper into each phase.


SIGN UP FOR OUR NEWSLETTER

FOLLOW US ON INSTAGRAM


What began as a public lecture series has evolved into a space for deep, meandering conversation. Educated Guess :: A Liberal Arts School for the Future extends the work of its parent research organization, which has always been preoccupied with how we live alongside our own creations-be they digital machines, pervasive images, or the sprawling cities we call home. This podcast picks up the thread from those original talks, which connected with tens of thousands of people worldwide, and delves further into the textures of design practice, the narratives of art history, and the ongoing project of personal growth. Each episode feels like a curated seminar for the curious, avoiding easy answers in favor of thoughtful exploration. You’ll hear discussions that examine why our built environments shape our behavior, how visual culture informs our understanding, and where the human element persists within increasingly automated systems. It’s a continuation of that foundational idea: a liberal arts education, unbound by campus walls, focused squarely on the forces designing our tomorrow. Tune in for a podcast that treats complexity as a feature, not a bug, and offers a genuinely educated guess at what comes next.
Author: Language: English Episodes: 211

Educated Guess :: A Liberal Arts School for the Future
Podcast Episodes
How Designers Can Create a Social Strategy (Ft. Kim Nguyen) | Ep. 40 [not-audio_url] [/not-audio_url]

Duration: 1:07:34
Joined by digital content strategist at Finishline, Kim Nguyen, we talk about smart ways to use time on social, color threading on an IG feed, getting better at work-life balance, and learning to speak up as a woman in a…
Own Your Heritage. It Matters. (ft. Spandana Gopal) | Ep. 38 [not-audio_url] [/not-audio_url]

Duration: 45:51
Naturally, I think we’re all a little afraid of standing out from the rest of the crowd. Naturally, when you stand out, you’re open for criticism. Yet, so many of us come from places, cultures, and circumstances that oth…
What No One Tells You About Content Creation (ft. Ben Roazen) | Ep. 37 [not-audio_url] [/not-audio_url]

Duration: 47:25
As we approach a a new decade of the 24/7 news cycle (starting , everyone feels pressure to create (and consume) content around the clock—for better or for worse. This week we’re joined by Ben Roazen, former host of Hype…
What You Should Know About Art Dealership (ft. Paul Johnson) | Ep. 36 [not-audio_url] [/not-audio_url]

Duration: 1:03:08
[Education]: Pratt + Chelsea Flea Market [Work]: Johnson Trading Gallery + Salon 94 With over 20 years of experience buying and selling high-end art, furniture, and sculpture, Paul Johnson knows more than a thing or two…
What's Next for Sneakerheads? (ft. Brandon Edler) | Ep. 35 [not-audio_url] [/not-audio_url]

Duration: 51:42
Content Producer - [Education]: Complex - [Work]: Complex, Finishline, + Rosewood We don't like the phrase "making it". The second that happens is the same second that we stop growing. In the spirit of growth, we're join…
How to Balance Two Brands on Instagram (ft. Shujan Bertrand) | Ep. 34 [not-audio_url] [/not-audio_url]

Duration: 56:24
Industrial Designer [Education]: Art Center College of Design, Astro Studios, IDEO, InCase, Steelcase, Nike, and more. [Work]: Aplat, Inc. It’s probably your dream to start a new brand from scratch. In today’s age of dro…
Stop Skipping Design Fairs! | (ft. Bernard McCoy ) Ep. 33 [not-audio_url] [/not-audio_url]

Duration: 58:00
Co-Founder Atlanta Design Festival [Education]: Design is Human + Modern Atlanta [Work]: Atlanta Design Festival If you’re a young, self-taught designer, you might feel out of place at a design fair. Walking from one exh…
Building a Design Studio Culture That Lasts | (ft. FUWL) Ep. 32 [not-audio_url] [/not-audio_url]

Duration: 40:52
Industrial Design Studio [Education] Linnaeus University [Work] IKEA, BAUX, TID Watches, MUUTO, HEM, Cappellini With well over a decade of experience under his belt, Jonas Pettersson (co-founder of @formuswithlove) knows…
Why Accolades Don't Mean Shit | (ft. Beau Oyler) Ep. 31 [not-audio_url] [/not-audio_url]

Duration: 42:54
Founder / Industrial Designer [Education] Academy of Art University + New Deal Design [Work] Urbio, Enlisted Design, Samsung VR, Netgear Arlo, Fellow, Pi Charging, Airpop, etc. Description: Beau has won damn near every d…