Harnessing the power of TIME100's influential people lists for event success with Dan Macsai

Harnessing the power of TIME100's influential people lists for event success with Dan Macsai

Author: Bizzabo March 17, 2024 Duration: 29:43

In this episode, hear from TIME Executive Editor and Chief Events Officer Dan Macsai, whose dual role sees him curating influential people lists like the TIME100 while spearheading the magazine's event portfolio. Macsai shares insights into the list-making process and the challenges and triumphs of executing events in new locations. 

He also emphasizes the importance of community building beyond events, leveraging editorial content to create year-round engagement and the indispensable human element in the age of AI. This episode provides a unique look into the strategies that make TIME's events successful, the power of lists in fostering community, and the evolving landscape of event planning in 2024.

Here's what you'll hear about in this conversation:

1. How TIME's editorial lists serve as a core strategy for developing meaningful events and fostering influential communities

2. The challenges, importance of community grace, and thrill of expanding TIME's global footprint in uncharted territories like Africa

3. The importance of meeting attendee expectations to deliver more than just a one-off gathering

For the full transcript and additional show notes, visit https://www.bizzabo.com/podcast/dan-macsai-TIME100-events

 


Ever wondered what really happens behind the curtain of a massive conference or a groundbreaking product launch? Event Experience, presented by Bizzabo, pulls back that curtain entirely. This isn't about abstract theory; it's a direct line to the people who've actually built the stages, managed the chaos, and captivated thousands. Each episode sits down with a different Event Experience Leader, those individuals responsible for shaping how we gather and connect. You'll hear firsthand accounts-the unexpected hurdles, the last-minute saves, and the strategies that turned a simple gathering into a memorable phenomenon. Conversations dive deep into the practical realities of event marketing and management, exploring how to genuinely engage an audience and, crucially, how to define and measure success beyond just ticket sales. The podcast serves as a collective masterclass, distilling hard-won wisdom from the trenches of global events. If you're involved in bringing people together, whether for a corporate function or a sprawling festival, these candid stories and actionable insights will change how you approach your next project. Tune in to learn from the best, so you can leave your own audience talking long after the lights come up.
Author: Language: English Episodes: 100

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