Marina Larroudé: Reinventing the Footwear Business Model

Marina Larroudé: Reinventing the Footwear Business Model

Author: Victoria Smith January 18, 2026 Duration: 39:26

In this episode, Victoria sits down with Marina Larroude, founder of Larroudé, to unpack how she built one of fashion’s fastest-growing footwear brands by rewriting the rules. Marina shares her journey from interning at Condé Nast to leading fashion at Barneys, and how those experiences revealed the white space that inspired Larroudé. They dive into why footwear is one of the hardest categories in fashion, how vertical integration and pre-orders became a growth engine, and why the brand chose profitability over “growth at all costs.” Marina also offers sharp career advice for early builders, the truth behind “good taste,” what fashion school doesn’t teach, and why progress done daily compounds over time.


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Ever wonder how a clothing line actually gets made or what it takes to build a brand from a sketch to a global name? Fashion & Founders The Podcast, hosted by Victoria Smith, pulls back the curtain on the entire process. This isn't about seasonal trends or red carpet looks; it's a deep exploration of the machinery behind the glamour. Each episode features candid, long-form conversations with the founders, investors, and operators who are actively building the future of apparel and wearables. You'll hear real stories about the hurdles of fundraising, the complexities of ethical manufacturing, the explosive growth of resale, and the practical application of AI in design. Victoria guides discussions that connect the dots between capital, technology, and creativity, covering essential topics from sustainability to career navigation within the business of fashion. Tune in for a grounded perspective on an industry in constant flux, where ideas meet execution. This podcast delivers substance for anyone curious about the foundational work that makes fashion function.
Author: Language: English Episodes: 89

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