OOTD: Viral Fashion Content Strategy

OOTD: Viral Fashion Content Strategy

Author: Victoria Smith March 15, 2026 Duration: 39:43
In this episode, Victoria sits down with the team behind OOTD, one of the fastest-growing fashion media platforms capturing street style around the world. What began as candid outfit videos filmed on the streets of New York has quickly evolved into an international fashion community covering major cultural moments from Coachella to Fashion Week. They discuss the strategy behind creating viral fashion content, scaling, and monetization. No longer just online they have built a network of creato...

Ever wonder how a clothing line actually gets made or what it takes to build a brand from a sketch to a global name? Fashion & Founders The Podcast, hosted by Victoria Smith, pulls back the curtain on the entire process. This isn't about seasonal trends or red carpet looks; it's a deep exploration of the machinery behind the glamour. Each episode features candid, long-form conversations with the founders, investors, and operators who are actively building the future of apparel and wearables. You'll hear real stories about the hurdles of fundraising, the complexities of ethical manufacturing, the explosive growth of resale, and the practical application of AI in design. Victoria guides discussions that connect the dots between capital, technology, and creativity, covering essential topics from sustainability to career navigation within the business of fashion. Tune in for a grounded perspective on an industry in constant flux, where ideas meet execution. This podcast delivers substance for anyone curious about the foundational work that makes fashion function.
Author: Language: en-us Episodes: 50

Fashion & Founders The Podcast
Podcast Episodes
Styled Sara: How to Break into the Fashion Industry [not-audio_url] [/not-audio_url]

Duration: 42:30
On this episode of Fashion and Founders, Victoria is joined by Sara Walker who you’ve probably seen on Instagram as @styledsara. Sara talks about how she broke into the fashion industry, the first steps she took, and lan…
Fashion Tech Weeks: Takeaways from NYC, SF, LA [not-audio_url] [/not-audio_url]

Duration: 17:57
This week on Fashion and Founders the Podcast, Victoria shares a solo episode with takeaways from major fashion and fashion tech events from the past month. From New York Fashion Week, Climate Week, San Francisco Tech We…
How to Start and Scale a Fashion Brand with ALIGNE CEO Ginny Seymour [not-audio_url] [/not-audio_url]

Duration: 37:16
In this episode of Fashion & Founders Victoria Smith sits down with Ginny Seymour, CEO and re-founder of Aligne. Founded in East London and freshly expanded to New York, Ginny rebuilt ALIGNE as a design-led, DTC-first wo…