FLA 207 - Eddie Lee - Ai and SEO for Real Estate Agents in 2026

FLA 207 - Eddie Lee - Ai and SEO for Real Estate Agents in 2026

Author: Kobe Xin February 24, 2026 Duration: 41:39

Eddie Lee spent more than 15 years working within the Hong Kong real estate market, running agencies, mentoring over 50 agents and working directly with owners, buyers and tenants. After seeing agents waste money on ads that didn’t convert, buyers struggle to trust listings and owners lack data-driven results, he founded HomeDash—a chat-first, AI-powered real estate platform for Hong Kong. HomeDash de-duplicates and verifies listings to surface real inventory, matches buyers and tenants via conversation and provides agencies with integrated CRM, AI lead copilot and analytics to track, nurture and convert inquiries. Eddie’s background combines real estate operations, digital marketing and analytics, and product and AI development to transform offline workflows into scalable, data-driven systems.


In this episode we discuss how real estate agents can use AI to build a consistent online brand and leverage SEO marketing in 2026. Eddie explains how AI and automation will reshape real estate agencies, shares practical frameworks for reducing wasted ad spend and growing high-intent deal flow and highlights how SEO strategies will evolve with AI. We also talk about HomeDash, his new AI-powered real estate portal in Hong Kong, and how it solves problems for agents, buyers and owners.


You Can Find Eddie @:


Website: https://www.homedash.hk/

LinkedIn: https://www.linkedin.com/in/eddielee-hk/?originalSubdomain=hk


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https://nfiniteagents.com/free-training


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Hosted by Kobe Xin, a top-performing growth leader at eXp Realty, Free Life Agents: A Podcast for Real Estate Agents Who Want to Develop a Passive Income Lifestyle moves beyond the typical hustle narrative. This podcast is built on a simple but powerful idea: your real estate career can fund a life of freedom, not just more work. Each episode features candid conversations with successful agents and seasoned entrepreneurs who have actually built systems that generate income without their constant, direct effort. You’ll hear specific, actionable discussions on marketing, finance, and the mindset shifts required to transition from active trading of time for money to creating something more sustainable. The focus is on practical, duplicatable strategies-not just theory-that allow you to design a business that supports your ideal lifestyle, rather than dictating it. Kobe guides these interviews with the perspective of someone in the trenches, aiming to help realtors worldwide achieve financial independence. Tune in for a weekly dose of real talk about building wealth and reclaiming your time, making this podcast a resource for any agent feeling trapped by the commission rollercoaster and ready to construct a more liberated future.
Author: Language: English Episodes: 100

Free Life Agents: A Podcast for Real Estate Agents Who Want to Develop a Passive Income Lifestyle
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