The Good Kind of Cheating - How a Positioning Statement Makes the Freelance Game Easier to Win

The Good Kind of Cheating - How a Positioning Statement Makes the Freelance Game Easier to Win

Author: Austin L. Church March 11, 2022 Duration: 15:33
In this episode, Freelance Cake host Austin L. Church explains the show’s core concept—better leverage. Freelancers find it easier to grow when we stack up advantages. A positioning cheat code is one advantage that gets us better results with less effort.

Austin L. Church hosts Freelance Cake, a resource built for independent professionals who are tired of the hustle-for-every-dollar grind. The focus here is on sustainable strategy over shortcuts, exploring the underlying mindsets and operational habits that actually create leverage in a solo business. Instead of fleeting trends, each conversation delivers practical, timeless ideas designed to increase both your income and your satisfaction with the freelance life. You'll hear clear discussions on setting boundaries, pricing with confidence, and streamlining client work-all aimed at reducing unnecessary effort while improving outcomes. This isn't about working harder; it's about working smarter, with a focus on principles that remain relevant no matter how the market shifts. Tune into this podcast for straightforward advice that helps you build a practice that feels less like a constant scramble and more like a deliberate, rewarding craft.
Author: Language: English Episodes: 29

Freelance Cake
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What does it actually take to create monthly recurring revenue with high-ticket freelance clients?In this episode, Austin talks with Amanda Northcutt about the shift from project-based freelancing to premium retainers, a…