Clear Messaging, More Clients

Clear Messaging, More Clients

Author: Millo April 27, 2023 Duration: 51:06
When it comes to growing your business, messaging is everything.  Your messaging impacts your ability to generate leads. It makes a client decide to hire you or forget you forever. It can even make the difference between staying small or scaling up. And today’s guest Taylor joins us for a conversation all about messaging. If you find yourself in Taylor’s shoes, not really sure how to move your business forward, what niche to explore, or how to market yourself, all of these issues might be solved by improving one thing: Your messaging. So click "play" for a quick class on what it takes to create messaging that actually engages clients and grows your business. PS: Get featured in an upcoming FTF SHORT! Just visit http://freelancetofounder.com/ask and submit a question.  Support our sponsors so we can keep airing new episodes: Ampla - Providing capital, banking, bill pay, cards, and insights to omnichannel businesses. Sendinblue - Use promo code FOUNDER for 50% off your first three months on a premium account at https://www.sendinblue.com/founder/ Dripify - Premium learning platform for entrepreneurs. SolidGigs - Get more freelance jobs Get your own on-air coaching call We'd love to feature your business and offer some free on-air advice for growing your business. To see if you're a good fit, click here. Leave us a review on Apple Podcasts: If you enjoy the show, can you do us a favor and leave us an honest rating and review on Apple Podcasts? We'll love you forever. Click here to leave a review. More Recommended Listening: This show is a part of the Podglomerate, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter. We suggest you also try other Podglomerate shows about entrepreneurship, business, and creativity, such as Rocketship.fm and Creative Elements. Learn more about your ad choices. Visit megaphone.fm/adchoices

There’s a common gap between working for yourself and truly building something that lasts, and Freelance to Founder lives in that space. This isn’t just theory; it’s a daily conversation for freelancers who are tired of the unpredictable income and ready to create a real business. Host Preston Lee draws from his own journey from freelancer to someone who has built and sold companies, and he brings that grounded perspective to every episode. Nearly every weekday, Preston is joined by other founders and entrepreneurs who’ve navigated the same path, breaking down the practical steps you can take to scale your solo operation. The call-in format means you’re hearing real questions from people in the trenches, facing the same client issues, pricing dilemmas, and growth plateaus you might be. Listening to this podcast feels like having a direct line to a supportive and experienced mastermind group, one that focuses on actionable strategies over vague inspiration. It’s for the designer, writer, developer, or consultant who’s ready to move beyond the feast-or-famine cycle and lay the foundation for something more substantial and sustainable. The discussions are candid, the advice is tested, and the goal is always clear: helping you transition from a solo practitioner to the founder of a thriving business.
Author: Language: English Episodes: 100

Freelance to Founder
Podcast Episodes
[Q&A] Do Freelancers Need College? [not-audio_url] [/not-audio_url]

Duration: 12:30
On today’s Q&A Episode: Do you really need to go to college in order to be a successful freelancer? Listener Evan writes in to ask if he should invest in a master’s degree or skip the extra college. And we’ve got our bes…
Can I Trust You? [not-audio_url] [/not-audio_url]

Duration: 44:06
On today’s show, how can you possibly hire other freelancers to help grow your business when it’s hard to know if you can trust them? After all, if someone you hire misses a deadline, you’re on the hook with your client.…
[Q&A] But...Should I Hire By the Hour? [not-audio_url] [/not-audio_url]

Duration: 16:43
On today’s Q&A episode, A former guest on the show, Jim, writes in with an important question: I know I shouldn’t charge by the hour, but shouldn’t I pay my subcontractors by the hour? You might be able to guess our answ…
The Power of Referral Partners [not-audio_url] [/not-audio_url]

Duration: 52:47
On today's show, we get called out by our call-in guest, Erik. Here's the thing: Clay and I are always talking about finding referral partners—other freelancers or businesses who can send you new clients as a sort of tra…
[Q&A] Free Money [Part 1] [not-audio_url] [/not-audio_url]

Duration: 22:26
I am joined by special guest co-host Austin Church on today's show. He is a very talented freelancer and the author of the new book, Free Money. It's all about growing your revenue as a freelancer, and we talked today ab…
Sole–Proprietor or LLC? [not-audio_url] [/not-audio_url]

Duration: 48:16
On today’s show, Molly Cox calls in with questions about the freelance business she started just six months ago. Top of mind for her: Should she stay a sole–proprietor or form an LLC? Before the legal terms tempt you to…
[Q&A] Growing a Network from Scratch? [not-audio_url] [/not-audio_url]

Duration: 14:18
On today’s Q&A episode, Luqman writes in with a question. He’s a brand-new freelancer and wants to know exactly how to build a freelance network and attract more clients. We all know your network can lead to massive grow…
Escaping One-Time Projects [not-audio_url] [/not-audio_url]

Duration: 48:12
On today’s show, how do you escape the trap of one-time projects and convince your clients that they need what you have to offer on a repeat basis? That’s part of the hurdle Aurelie faces as she aims to grow her 3-year-o…
[Q&A] Team Size to Call Yourself an Agency [not-audio_url] [/not-audio_url]

Duration: 18:24
On today’s show: how many people does it take to call yourself an agency officially? Is it one, two, or more than that? This question got us thinking about what it means to be an agency. Plus, we discuss our ideal team s…
Trapped [not-audio_url] [/not-audio_url]

Duration: 48:14
On today’s show: do you ever feel trapped by the decisions you make in your business? Our guest Morgan loves to write. But, early on, she took on quite a few social media clients. Then, those clients referred more client…