Clear Messaging, More Clients

Clear Messaging, More Clients

Author: Millo April 27, 2023 Duration: 51:06
When it comes to growing your business, messaging is everything.  Your messaging impacts your ability to generate leads. It makes a client decide to hire you or forget you forever. It can even make the difference between staying small or scaling up. And today’s guest Taylor joins us for a conversation all about messaging. If you find yourself in Taylor’s shoes, not really sure how to move your business forward, what niche to explore, or how to market yourself, all of these issues might be solved by improving one thing: Your messaging. So click "play" for a quick class on what it takes to create messaging that actually engages clients and grows your business. PS: Get featured in an upcoming FTF SHORT! Just visit http://freelancetofounder.com/ask and submit a question.  Support our sponsors so we can keep airing new episodes: Ampla - Providing capital, banking, bill pay, cards, and insights to omnichannel businesses. Sendinblue - Use promo code FOUNDER for 50% off your first three months on a premium account at https://www.sendinblue.com/founder/ Dripify - Premium learning platform for entrepreneurs. SolidGigs - Get more freelance jobs Get your own on-air coaching call We'd love to feature your business and offer some free on-air advice for growing your business. To see if you're a good fit, click here. Leave us a review on Apple Podcasts: If you enjoy the show, can you do us a favor and leave us an honest rating and review on Apple Podcasts? We'll love you forever. Click here to leave a review. More Recommended Listening: This show is a part of the Podglomerate, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter. We suggest you also try other Podglomerate shows about entrepreneurship, business, and creativity, such as Rocketship.fm and Creative Elements. Learn more about your ad choices. Visit megaphone.fm/adchoices

There’s a common gap between working for yourself and truly building something that lasts, and Freelance to Founder lives in that space. This isn’t just theory; it’s a daily conversation for freelancers who are tired of the unpredictable income and ready to create a real business. Host Preston Lee draws from his own journey from freelancer to someone who has built and sold companies, and he brings that grounded perspective to every episode. Nearly every weekday, Preston is joined by other founders and entrepreneurs who’ve navigated the same path, breaking down the practical steps you can take to scale your solo operation. The call-in format means you’re hearing real questions from people in the trenches, facing the same client issues, pricing dilemmas, and growth plateaus you might be. Listening to this podcast feels like having a direct line to a supportive and experienced mastermind group, one that focuses on actionable strategies over vague inspiration. It’s for the designer, writer, developer, or consultant who’s ready to move beyond the feast-or-famine cycle and lay the foundation for something more substantial and sustainable. The discussions are candid, the advice is tested, and the goal is always clear: helping you transition from a solo practitioner to the founder of a thriving business.
Author: Language: English Episodes: 100

Freelance to Founder
Podcast Episodes
[Q&A] Best Tools as I Grow? [not-audio_url] [/not-audio_url]

Duration: 16:45
On today’s Q&A episode, what are the best tools to use as your freelance business grows? That’s what Cesar asks us because his business is outgrowing tools like Google Drive. So, Clay and I launch into our best advice on…
Is a VA a Good First Hire? [not-audio_url] [/not-audio_url]

Duration: 44:47
On today’s show: Is a VA a good first hire in your company? We’re joined by call-in guest Nils, who wants to know when and how to hire a VA—a virtual assistant. But Clay and I slam on the brakes and force Nils to answer…
[Q&A] Charge by Hour or Project? [not-audio_url] [/not-audio_url]

Duration: 19:35
On today’s Q&A episode, if a client is willing to pay by the hour or by the project, which one should you choose? That’s part of Pennygoo’s question, and our answer might surprise you… Here we go! To submit your question…
Disrespectful Clients [not-audio_url] [/not-audio_url]

Duration: 57:08
On today’s show: What should you do when you’re not getting the kind of respect you deserve from your clients? That’s just one of many questions we got today from our guest, Cathal, calling in from Germany. A few times n…
[Q&A] Client-Converting Portfolio Tips [not-audio_url] [/not-audio_url]

Duration: 18:22
In this Q&A episode, Oliver asks us what it takes to create a portfolio that actually brings in new long-term clients. And since Clay and I are real marketing geeks, we have quite a few ideas for turning your sleepy port…
The Risk of Referrals [not-audio_url] [/not-audio_url]

Duration: 57:23
On today’s show, if you get most of your clients from referrals, is that a good thing? Or is your business at risk of failing? You’re about to hear a coaching call with Dwaynia, who’s calling in from Alabama in the USA.…
[Q&A] Should I hire a CPA or use a tax software? [not-audio_url] [/not-audio_url]

Duration: 14:07
Today’s question comes from our free Mastermind group on Facebook. Anna Keith asks: "I’m getting ready to do my taxes and am considering trying software rather than hiring a CPA. What insights or pros/cons about using so…
Do Lead Magnets Work? [not-audio_url] [/not-audio_url]

Duration: 50:17
On today’s show: Do lead magnets really work? Like, can you actually get new clients by giving away something for free first? Or are they a waste of your time? I’m flying solo today on a coaching call with Garrett—who ha…
[Q&A] Can I Put In-House Work in My Portfolio? [not-audio_url] [/not-audio_url]

Duration: 11:21
This episode's question came in via email. Nico works as a designer for a company right now, and he wants to start freelancing on the side and build a business. He said, “I was thinking of creating a portfolio, including…
Where Is Your Business Going? [not-audio_url] [/not-audio_url]

Duration: 50:53
Have you ever felt like you don’t know where you’re going in your business? It can be debilitating and frustrating. Not only that, but it can leave you spinning your wheels and wishing you knew what to do next to finally…