EP28: Learnings from the Front Lines in Dramatically Changing Retail Times with Anne Fink, PepsiCo

EP28: Learnings from the Front Lines in Dramatically Changing Retail Times with Anne Fink, PepsiCo

Author: WSL Strategic Retail December 6, 2021 Duration: 34:02
Wendy Liebmann talks with Anne Fink, president of global foodservice at PepsiCo about how she, her team, and her foodservice community responded when the industry shut down overnight -- and how together they have reinvented their business model for these changing times. They discuss: The importance of taking care of all constituents – employees, customers, consumers, and communitiesStaying true to your corporate purpose How to build community engagement during times of great upheav...

Ever feel like the retail world is spinning faster than a checkout carousel? Future Shop Podcast with WSL cuts through the noise, offering a grounded yet forward-looking conversation about the forces reshaping how we buy and sell. Hosted by retail strategist and shopping futurist Wendy Liebmann of WSL Strategic Retail, this series provides a passionate, unvarnished view that always starts with the shopper's perspective. Each episode delves into the practical realities and emerging trends that business leaders need to understand, moving beyond theory to actionable insight. You’ll hear Wendy in conversation with a diverse range of voices-from experts in marketing and design to those in insights and education-who all contribute to the evolving retail landscape. Crucially, the WSL team regularly brings exclusive data to the table, sharing findings from their latest proprietary shopper research that highlight what's coming next. This isn't about vague predictions; it's about understanding the tangible shifts in consumer behavior that are actively transforming retail. Tuning into this podcast feels like getting a direct briefing from the front lines, equipping you with a deeper sense of where we're headed and why. For anyone invested in the business of retail, it serves as an essential audio companion for navigating the future, one informed conversation at a time.
Author: Language: en-us Episodes: 100

Future Shop Podcast with WSL
Podcast Episodes
EP29: Branding WELLness. The New Dynamics, with Tim Girvin [not-audio_url] [/not-audio_url]

Duration: 26:59
In this episode, Wendy Liebmann talks with Tim Girvin, founder and chief creative officer of Girvin Inc., about how companies need to tell their stories in this age when shoppers are more focused on their health and well…
EP25: Retail Innovation: What’s Working, and Not with Candace Corlett [not-audio_url] [/not-audio_url]

Duration: 15:29
In this episode, Wendy Liebmann and Candace Corlett walk – and talk – you through a virtual Retail Safari®. They share their latest observations of what’s working and not at retail – from department stores, drug stores,…
EP23: The New Shopper Truths with Candace Corlett [not-audio_url] [/not-audio_url]

Duration: 19:59
In this episode: Wendy Liebmann and Candace Corlett preview WSL’s latest How America Shops® research, The New Shopper Truths. The study reveals the now entrenched shopper values that define how companies need to position…
EP19: Retail After the Splurge with Steve Sadove [not-audio_url] [/not-audio_url]

Duration: 34:13
In this episode: Wendy Liebmann discusses how retailers have the opportunity to reintroduce themselves to shoppers as they move out of their COVID-cocoons with Steve Sadove, retired Chairman & CEO of Saks Incorporated, a…