137: How To Transform Your Messaging From Stale To Sell-Out

137: How To Transform Your Messaging From Stale To Sell-Out

Author: Joanna Ingram March 21, 2023 Duration: 24:09

Hey Coach! Is your brand messaging working?

In today’s episode, we look at why your messaging may not be quite hitting the mark and how you can transform it to resonate with those in your audience who really need your help and encourage them to step forward and start working with you.

Listen as I dive into 3 specific ingredients that, when combined, make for magnificent messaging!

The first ingredient is the messaging itself. How do you build know, like and trust with your potential clients if you’re not speaking to them?

But it’s more than just saying something…it’s saying the right thing. It’s about speaking to the best-elevated clients for you and your business. The ones bringing that HECK YES energy that gets the results.

Of course, messaging needs to be expressed, which leads me to the second ingredient – aligned marketing. 

You can do all the work crafting a fantastic message, but if it isn’t pushed out to all the places where you show up, you’re doing your potential clients a disservice.

But how can you call those aligned clients in if you aren’t feeling it yourself?

The third ingredient is energetic alignment. 

It’s about having boundaries and a way of working within your business that allows you to become that energetic match for those people that you really want to attract. Those soul clients.

It's being ready for them. The doors are open!

And if you’re cluttering up your closet with misaligned clients, where’s the room for the aligned ones?

When these 3 ingredients come together, THAT’S when the magic happens!

Enjoy the listen!

_____________________

>> Right now I'm looking for 3 empowered coaches who want to attract their most soul-aligned clients. If you're curious to find out what it looks like to expand and express your soul's messaging, drop me a DM with the word "ALIGNED" over on Instagram and I will share the details.


Joanna Ingram hosts Goals With Soul, a space where the practical mechanics of business meet personal alignment. This isn't about generic marketing tips; it's a conversation for coaches and healers who feel their work is a calling and want their external brand to genuinely reflect that inner purpose. With over two decades of marketing experience, Joanna acts as a guide, exploring how messaging, client offers, and market positioning can flow from a place of intuitive strategy and spiritual integrity. Each episode digs into the often-overlooked energetics of building a business, moving beyond tactics to discuss how to attract high-value clients by first solidifying your own foundation. You'll hear discussions on translating your unique brilliance into a compelling brand narrative, ensuring that every business goal you pursue feels connected to a deeper why. Tune into this podcast for a nuanced blend of actionable business insight and reflective practice, all aimed at creating a sustainable practice that doesn't just succeed, but truly resonates.
Author: Language: English Episodes: 100

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