154: How I Created A £12m Passive Income Business With Lisa Johnson

154: How I Created A £12m Passive Income Business With Lisa Johnson

Author: Joanna Ingram September 26, 2023 Duration: 49:26

We're kicking Season 5 special guest interviews off with a bang, as I welcome the fabulous Lisa Johnson!

Lisa is a multi-seven-figure Global Business Strategist who makes 90% of her money through passive or semi-passive income streams.

In one launch alone during the global pandemic in 2021, she made £2.5m in a week - earning £1m in the first hour of sales!

After a tough childhood spent in social housing, Lisa went on to have successful careers in law, banking and the entertainment industry. Her background in overcoming obstacles has helped mould her into a bold, straight-talking coach who is never afraid to be an authentic and outspoken truth-teller. She took herself from £30k in debt to making over £10m in the first five years.

Lisa has a number one business podcast, Making Money Online, and is the author of the bestselling book Make Money Online. She is a huge believer that everyone can become a success no matter their background.

The magic came when she discovered her gift for making business really simple.

What started as free advice became a side hustle that now earns her multi-7 figures every year!

Her business model is around passive income, and she shares her steps to success right here...

In this episode, you will learn:

>> What passive income – and what it ISN’T!

>> How to overcome the common blockers stopping you from launching your own passive income stream

>> The move from urgency marketing to a more authentic approach that puts integrity at its heart

>> Why a loyal audience is so much more powerful than simply a large audience

You can offer value to clients at all levels on the spectrum – from passive evergreen courses to high-touch one on one coaching. Passive content enables you to be accessible to clients who may not otherwise be able to afford access to you.

What will your passive income stream be?!

Enjoy the listen!

_____________________

You can find Lisa on Facebook, Instagram and her website, lisajohnson.com.

Listen to her podast, Making Money Online with Lisa Johnson, here. _____________________ Gift for you...If you'd like to learn the code to elevate your messaging and consistently attract aligned clients that truly light you up, watch my FREE training Masterclass HERE.


Joanna Ingram hosts Goals With Soul, a space where the practical mechanics of business meet personal alignment. This isn't about generic marketing tips; it's a conversation for coaches and healers who feel their work is a calling and want their external brand to genuinely reflect that inner purpose. With over two decades of marketing experience, Joanna acts as a guide, exploring how messaging, client offers, and market positioning can flow from a place of intuitive strategy and spiritual integrity. Each episode digs into the often-overlooked energetics of building a business, moving beyond tactics to discuss how to attract high-value clients by first solidifying your own foundation. You'll hear discussions on translating your unique brilliance into a compelling brand narrative, ensuring that every business goal you pursue feels connected to a deeper why. Tune into this podcast for a nuanced blend of actionable business insight and reflective practice, all aimed at creating a sustainable practice that doesn't just succeed, but truly resonates.
Author: Language: English Episodes: 100

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