Target Lapsed Customers with Pmax

Target Lapsed Customers with Pmax

Author: Jeremy Young April 21, 2025 Duration: 6:43
Send us Fan Mail Should You Use PMax to Win Back Lapsed Customers? In this episode of Google Ads Unleashed, host Jeremy explores Google Ads’ latest update: customer retention bidding in Performance Max. Learn how to target lapsed customers, when it makes sense to reactivate them, and why this feature could be a smarter play than always chasing new traffic. If you’ve ever wondered how to get more value from your existing customer base, this one’s for you! Get your free 30 minute s...

If you're trying to navigate the often complex and ever-changing landscape of Google Ads for an online store, Jeremy Young has built this resource specifically for you. Google Ads Unleashed | Winning Strategies for E-Commerce Marketers cuts through the noise to deliver practical, actionable advice. Jeremy focuses squarely on the tactics and insights that actually move the needle for online retailers, moving beyond theory into what works right now. Episodes break down real campaign structures, bidding strategies for shopping ads, and how to interpret data to improve return on ad spend. You'll hear detailed analyses of common pitfalls and advanced techniques for scaling profitable campaigns, all discussed with a focus on direct application. This isn't about vague concepts; it's a hands-on guide for marketers and agency professionals who need to see tangible results from their advertising budget. Tune in to this business and marketing podcast for clear explanations and strategic deep dives that aim to make your e-commerce advertising more efficient and effective.
Author: Language: en-gb Episodes: 100

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Podcast Episodes
Google Ads Account Hacked: What Happens Next & Exactly How to Recover [not-audio_url] [/not-audio_url]

Duration: 12:50
Send us Fan Mail Your Google Ads account just got hacked, thousands spent in minutes on fraudulent campaigns. Here's exactly what happens next and how to recover. In this episode of the Google Ads Unleashed Podcast, host…
How to Use Advertorials to Reach Cold Audiences on Google Ads [not-audio_url] [/not-audio_url]

Duration: 16:45
Send us Fan Mail When your Google Ads stop scaling, it's usually because you've run out of product-aware traffic, and advertorials are how you fix that. In this episode of the Google Ads Unleashed Podcast, host Jeremy de…
Why You Can't See Your Own Google Ads (And Why It Doesn't Matter) [not-audio_url] [/not-audio_url]

Duration: 12:58
Send us Fan Mail Can't see your own Google Ads? Don't panic — but also, stop searching for them. In this episode of the Google Ads Unleashed Podcast, host Jeremy Young breaks down every reason your ads might not be showi…