Grow Your Local Business

Grow Your Local Business

Author: Leslie Presnall Language: English Episodes: 100
Leslie Presnall operates at the unique intersection of practical marketing and personal development, a combination that defines Grow Your Local Business. This isn't just about generic online tips; it's a focused conversation for brick-and-mortar shops, service providers, and community-based entrepreneurs who feel their growth is limited by geography. Leslie brings her dual expertise as a local marketing expert and life coach to each episode, dismantling the idea that strategy and mindset are separate pursuits. You'll hear actionable plans for connecting with your immediate community, from refining your message to leveraging hyper-local networks, paired with the psychological shifts necessary to execute them consistently. The podcast delves into the real challenges of standing out in a specific town or city, moving beyond theory to address the daily decisions that lead to a more visible and resilient business. It's for the owner who knows their service is valuable but struggles to turn local awareness into a reliable client roster. Through candid discussions and concrete examples, this series provides the dual toolkit for sustainable growth-the tactical how-to for your market and the internal clarity to see it through. Tune in for a resource that understands the particular rhythm and relationships of operating locally, offering a steady stream of relevant insight for your entrepreneurial journey.
Episodes
Local Clientele Drama [not-audio_url] [/not-audio_url]

Duration: 21:01
📍 “People in my city won’t pay for this.” 📍 “No one here values what I do.” 📍 “Everyone just wants to DIY instead of hiring me.” If you’ve ever had thoughts like these, you might be stuck in Local Clientele Drama — the l…
From Farmer to Sold-Out Success: How Aurora Mastered Local Marketing [not-audio_url] [/not-audio_url]

Duration: 37:42
If you’ve ever struggled with selling, marketing your business locally, or building a loyal customer base — this episode is for you! Today, I’m talking with Aurora Schunk, a local farmer in Western New York and member of…
MVP: Downtimes and slow seasons [not-audio_url] [/not-audio_url]

Duration: 17:55
Dive into the re-airing of this Most Valuable Podcast episode (originally episode 73) where I'm sharing how to think about the downtimes slow seasons that we all experience in business -- and how to show up when you're e…
Your Local Go-To Vision [not-audio_url] [/not-audio_url]

Duration: 33:32
In this episode, you'll learn a transformative exercise to help you visualize your path to becoming the local go-to person in your industry. You'll learn the importance of embodying your future self now—even before the r…
What It's Like To Be Inside The Localpreneur Academy [not-audio_url] [/not-audio_url]

Duration: 50:11
In this episode, I'm interviewing 3 students from The Localpreneur Academy. They're sharing how they've best utilized the program to grow their local businesses -- even within their life as moms, expecting moms, spouses,…
The Questions Every Business Owner Should Answer Before Next Year [not-audio_url] [/not-audio_url]

Duration: 16:57
Don't close the book on this year without asking yourself these questions! In this episode, we're reflecting on the hard lessons and big wins from 2024 before we move into 2025 so you know what to leverage in your busine…