Shabaz Ali - ‘I’ll be a diversity quota as long as I get paid’

Shabaz Ali - ‘I’ll be a diversity quota as long as I get paid’

Author: Elizabeth Day and Sony Music Entertainment February 4, 2026 Duration: 49:02
A few years ago, Shabaz Ali was a chemistry teacher in Blackburn. Today, he’s one of the internet’s most beloved creators, best known as Shabaz Says, with millions of fans and a knack for skewering the most outrageous (and often tasteless) displays of online excess. Since quitting the day job, Shabaz has launched a podcast, performed at the Edinburgh Fringe and published his book I’m Rich, You’re Poor. Beneath the humour though, there’s always been something more serious at play: a sharp commentary on the psychological erosion that comes from spending too much of our lives online. In this episode, we talk about Shabaz’s upbringing, being bullied at school, how his taxi-driver Dad didn’t even realise his son was famous until recently and why no-one should ever spend £10,000 on an outfit. ✨ IN THIS EPISODE: 00:00 Introduction 03:03 The Impact of Social Media on Youth 05:14 Navigating Imposter Syndrome and Success 10:53 Embracing Authenticity and Overcoming Criticism 12:46 Growing Up in Blackburn 15:45 Challenges of Intersectional Identity 22:36 Family Perspectives and Cultural Expectations 24:04 Struggles with Poverty 25:20 Empathy 30:15 From Teacher to Social Media Star 31:24 Unexpected Career in the Hospital Morgue 33:38 Finding Viral Success Online 37:16 Representation and Finding Your Voice 💬 QUOTES TO REMEMBER: You can be a man and still speak up for women's rights. You don't have to be a black person to speak up for black people. You don't have to be trans to speak up for trans rights. How you present yourself is always how the world's going to treat you. [Death] definitely gave me an appreciation for life. It gave me appreciation for human beings... I have so much love to give for humanity. I don’t care if I’m palatable for you. 🔗 LINKS + MENTIONS: Shabaz’s book, I'm Rich, You're Poor - is out now Join the How To Fail community: https://howtofail.supportingcast.fm/#content Elizabeth’s Substack: https://theelizabethday.substack.com/ 📚 WANT MORE? John Bishop - on how insecurity, self-doubt and feeling like an outsider shaped both his comedy and his life. Plus: almost getting divorced but then changing his mind swap.fm/l/wRGKwuonJFQoujFlmDHI Celeste Barber - on using humour to challenge impossible beauty standards, early struggles with rejection and how embracing authenticity changed her life swap.fm/l/qLmwfjyeSolWuFeaHGdt 💌 LOVE THIS EPISODE? Subscribe on Spotify, Apple or wherever you get your podcasts Leave a 5⭐ review – it helps more people discover these stories 👋 Follow How To Fail & Elizabeth: Instagram: @elizabday TikTok: @howtofailpod Podcast Instagram: @howtofailpod Website: www.elizabethday.org Elizabeth and Shabaz answer listener questions in our subscriber series, Failing with Friends. Join our community of subscribers here: https://howtofail.supportingcast.fm/#content Have a failure you’re trying to work through for Elizabeth to discuss? Click here to get in touch: howtofailpod.com Production & Post Production Coordinator: Eric Ryan Engineer: Matias Torres Assistant Producer: Shania Manderson Senior Producer: Hannah Talbot Executive Producer: Alex Lawless How to Fail is an Elizabeth Day and Sony Music Entertainment Production. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts To bring your brand to life in this podcast, email podcastadsales@sonymusic.com Learn more about your ad choices. Visit podcastchoices.com/adchoices

There's a quiet revolution happening in how we think about success, and How To Fail With Elizabeth Day is right at the heart of it. This isn't about schadenfreude or wallowing in misfortune. Instead, Elizabeth Day has created a space where the most interesting conversations begin with a simple, radical premise: our lowest moments are often our greatest teachers. Each episode, a guest-from celebrated artists and thinkers to everyday people with extraordinary stories-sits down to examine three significant failures from their own life. The magic lies in the excavation, as Elizabeth guides the discussion toward the unexpected wisdom and resilience that emerged from those setbacks. You'll hear the raw honesty in their voices, the laughter that comes with hindsight, and the profound clarity that failure can uniquely provide. This podcast, presented by Elizabeth Day and Sony Music Entertainment, digs into the messy, human stuff of life that connects us all, transforming shared vulnerability into a source of collective strength. It’s a reminder that the path to any meaningful achievement is rarely a straight line, but a series of instructive detours. The show actively invites listeners to reflect on their own stories, fostering a genuine community around the idea that we can all succeed better by understanding where we've previously stumbled. Tune in for conversations that are as comforting as they are challenging, and which might just change your perspective on what it means to live a well-lived life.
Author: Language: English Episodes: 50

How To Fail With Elizabeth Day
Podcast Episodes
Nish Kumar - Failure Is Information. Comedians Call It Material. [not-audio_url] [/not-audio_url]

Duration: 57:06
Nish Kumar is one of the UK’s best-known comedians, known for his impassioned political progressiveness. You might remember him as the host of the topical BBC comedy show, The Mash Report, which ran to great acclaim unti…
Remembering Gloria Steinem [not-audio_url] [/not-audio_url]

Duration: 58:23
It was a privilege to have one of my all-time heroes, the feminist activist, writer and icon Gloria Steinem on How to Fail back in 2020 and we are heartbroken to hear of her passing at the age of 92. To celebrate her lif…
Failure Throwback: Mo Gawdat [not-audio_url] [/not-audio_url]

Duration: 1:01:47
This episode with Mo Gawdat originally went out in 2019, but its message feels as relevant as ever. We’re re-releasing it to celebrate the 500th episode of How to Fail. Just occasionally, you meet someone who changes the…
Failure Throwback: Phoebe Waller Bridge [not-audio_url] [/not-audio_url]

Duration: 51:56
To mark 500 episodes of How to Fail! To we’re re-releasing the first ever episode with Phoebe Waller Bridge, which originally went out in July 2018. Phoebe Waller-Bridge, creator and star of Fleabag, writer of Killing Ev…
Mel Giedroyc - I Lost My Biggest Fan When Mum Died [not-audio_url] [/not-audio_url]

Duration: 57:45
Mel Giedroyc is a comedian, writer and TV presenter who has been entertaining the nation for over 30 years. Hired in 1996 as a writer for French and Saunders (alongside best friend Sue Perkins), Mel’s career took off and…
Nikita Gill - Everyone Wants to Be Heard But No One Wants to Listen [not-audio_url] [/not-audio_url]

Duration: 54:39
Before becoming a No. 1 New York Times bestselling author, and one of the most widely read poets on Instagram, Nikita worked as a cleaner and carer while sharing her poetry online. She moved from New Delhi to Britain in…
Miquita Oliver - I Drank Half a Bottle of Wine Every Morning [not-audio_url] [/not-audio_url]

Duration: 57:19
Miquita Oliver is a podcaster, TV presenter and all-round brilliant woman. She was just 16 when she burst onto our screens co-hosting Channel 4’s cult music show Popworld alongside Simon Amstell. Twenty-five years later,…
Richard Bacon - ‘I Was Betrayed By My Best Friend’ [not-audio_url] [/not-audio_url]

Duration: 57:35
What connects Barack Obama, a tabloid sting and Love Islander Alex George? Have a Blue Peter badge if you were thinking of Richard Bacon... While the broadcaster and producer is perhaps best known for the time his Blue P…