You down with CCP?

You down with CCP?

Author: Rob Hahn and Greg Robertson April 23, 2025 Duration: 46:49

In this episode of Industry Relations, Rob and Greg examine how changes to MLS rules, especially around delayed marketing and the Clear Cooperation Policy (CCP), are impacting portals, broker strategies, vendors, and the broader real estate ecosystem. They also explore the implications of the Rocket-Redfin merger, challenges for MLS public-facing websites, and what the new data policy landscape means for technology providers.

 

Key Takeaways

• Portal Impact of CCP Changes – Rob and Greg analyze how platforms like Zillow, Redfin, Realtor.com, and Homes.com are adapting to rule changes.

• Delayed Marketing and Public Portals – Discussion of how CCP affects MLS public-facing websites, particularly HAR and UtahRealEstate.com.

• Vendor Challenges with VOW Feeds – Vendors may need to shift from IDX to VOW feeds, which are more costly and complex to implement.

• Rocket-Redfin Merger – Examination of how Rocket's acquisition of Redfin could reshape brokerage models and mortgage integration.

• Enforcement Variability – Insights into how different MLSs may interpret and enforce delayed marketing and cooperation rules.

• Broker Website Tech – Consideration of how IDX and VOW data will influence broker sites and lead generation strategies moving forward.

Connect with Rob and Greg

Rob's Website https://notoriousrob.substack.com/

Greg's Website https://www.vendoralley.com/about-2/

Our Sponsors:

Cotality https://www.cotality.com/

Notorious VIP https://notoriousrob.substack.com

The Giant Steps Job Board https://vendoralley.jobboard.io/

 

Production and Editing Services by Sunbound Studios sunboundstudios.com


Industry Relations is a weekly conversation hosted by Rob Hahn, also known as The Notorious ROB, and Greg Robertson. It operates at a unique crossroads, examining where the business of real estate collides with and is reshaped by new technology. This isn't a surface-level tech review; the discussion comes from an insider's perspective, built on years of direct experience within the field. Each episode delves into the practical implications of software platforms, shifting market data, and emerging business models that are actively changing how properties are bought, sold, and managed. The hosts analyze trends, debate strategies, and often challenge conventional wisdom, providing a nuanced look at the forces driving change. Listening to this podcast offers a deeper understanding of the operational and entrepreneurial challenges faced by professionals navigating this evolving landscape. You'll hear specific case studies, evaluations of new tools, and forward-looking predictions about what's next for the industry. The tone is direct and informed, reflecting the hosts' deep background, making it essential for anyone invested in the future of real estate as a business. Tune in for thoughtful, weekly analysis that goes beyond the headlines.
Author: Language: English Episodes: 100

Industry Relations
Podcast Episodes
Begun the pre-marketing wars have [not-audio_url] [/not-audio_url]

Duration: 1:06:20
The Industry Relations Podcast is now available on your favorite podcast player! Overview This episode features Andy Woolley (Homes.com) joining Rob and Greg to break down a wave of rapid industry changes driven by new a…
Hanna List, Compass, and the Consolidation Question [not-audio_url] [/not-audio_url]

Duration: 42:58
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg discuss the implications of Howard Hanna's "Hanna List" and whether private listing strategies represent a broader sh…
Inside the NAR Influencer Summit [not-audio_url] [/not-audio_url]

Duration: 1:00:12
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob Hahn and Greg Robertson discuss their experience attending the NAR Influencer Summit in Chicago, where they met with NAR leade…
Compass, Redfin and an Uncertain Future [not-audio_url] [/not-audio_url]

Duration: 56:44
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg discuss the implications of a new deal between Compass and Redfin that allows Compass listings to appear on Redfin wi…
MLS Independence, AI and talking to portals. [not-audio_url] [/not-audio_url]

Duration: 58:30
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg discuss MLS autonomy and whether smaller organizations are truly positioned to handle independence from NAR. They exa…
Can the MLS Keep Up with AI? [not-audio_url] [/not-audio_url]

Duration: 1:02:30
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg recap MLS Reset, discussing key themes that emerged from the event — including the growing urgency around AI, governa…
Zillow's win sends Compass spinning [not-audio_url] [/not-audio_url]

Duration: 1:00:29
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg go live to break down major news shaking real estate tech: a judge rules decisively in Zillow's favor against Compass…
Jack Miller on Lists, Trends, Marketplaces and CoStar. [not-audio_url] [/not-audio_url]

Duration: 1:15:35
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg are joined by Jack Miller (President & CEO of T3 Sixty) for a wide-ranging discussion on the SP 200, changes to T3's…
Can You Regulate "Public Marketing"? [not-audio_url] [/not-audio_url]

Duration: 56:10
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg open the episode by honoring Glenn Kelman's retirement from Redfin, reflecting on his leadership style, industry impa…
Compass Closes, CoStar Cuts, TAN Stirs the Pot. [not-audio_url] [/not-audio_url]

Duration: 38:05
The Industry Relations Podcast is now available on your favorite podcast player! Overview Rob and Greg dive into a packed week in real estate: the Compass–Anywhere deal officially closes, CoStar announces major spending…