Choose Africa !

Choose Africa !

Author: Heath Shearon August 28, 2025 Duration: 54:13

In this weeks episode of Insurance Town, The Mayor Heath Shearon, sits down with Valerie Bowden, founder of Crdle, to discuss the evolving landscape of outsourcing and the unique opportunities Africa presents. Valerie shares her journey from backpacking across Africa to establishing a successful outsourcing company that champions fair wages and ethical practices. Discover how Crdle is changing the game by connecting businesses with talented professionals from the continent.

 Introduction

Host introduction and episode overview Shoutout to sponsors: Smart Choice and Canopy Connect
[03:15] Valerie's Journey

Valerie shares her adventurous backpacking trip across Africa How her experiences led to the founding of Cradle

[10:45] The Cradle Mission

Discussion on ethical outsourcing and creating sustainable jobs The importance of fair wages and supporting African talent

[18:30] Bridging the Gap

How Cradle connects African professionals with global businesses Success stories and client experiences

[25:00] The Role of AI

Valerie's insights on AI's impact on virtual assistants How AI tools enhance the capabilities of offshore teams

[32:15] Tips for Hiring Offshore Talent
Valerie's advice for businesses looking to hire from Africa Best practices for onboarding and training virtual assistants

[40:00] Closing Thoughts

Valerie's vision for the future of outsourcing Final words and how to connect with Valerie and Cradle

Sponsors:

Smart Choice: The fastest growing agency network, offering a wide range of services to help agencies thrive. Visit smartchoiceagents.com for more information.
Canopy Connect: Revolutionizing the way agencies handle client data with their innovative intake form platform. Learn more at usecanopy.com.

Want to work with Crdle ?
want to contact Valerie Bowden


Heath Shearon has spent years navigating every corner of the insurance industry, and in Insurance Town, he acts as your guide through its often complex landscape. Think of each episode as a casual, informative conversation held on the front porch of a town built entirely on insurance knowledge. Heath, who jokingly refers to himself as the Mayor, doesn’t just lecture; he brings in the many friends and colleagues he’s met over his career for genuine discussions that break down real-world scenarios. You’ll hear practical advice, behind-the-scenes insights, and straightforward explanations designed for both industry newcomers and seasoned professionals. This isn't about dry theory-it's about the tangible how-to and the why behind common business and personal coverage questions. The tone is welcoming and grounded in experience, set to a bluesy soundtrack courtesy of Daddy Long Legs. Tune into this podcast for a unique blend of business education and relatable storytelling that makes the intricacies of insurance feel approachable and even engaging.
Author: Language: English Episodes: 100

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